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Work Background
Founder | CMO2GO
NeuroNuanceFounder | CMO2GO
Oct. 2024Greater Minneapolis-St. Paul AreaA "CMO2GO" offering Fractional Services in Growth Strategies for Entrepreneurs, Executives, and Business Owners using my ADHD superpower of HyperFocus, 20+ years of Growth, Marketing, Business experience, and condensed workflow approach to project management. You'll hire me if you're: - Struggling with how long & tedious a consulting engagement can take - Disliking the 3-6 month project cycle of strategy development - Ready to try a new approach to get to your three key areas of growth FASTER: 1) How well you know your audience, 2) How well you tell your story, 3) How well you treat your prospects and clients Specializing in: Audience Insights & Keywork Research, Brand Management & Marketing, Prospect & Client Experience
UGC Creator | TikTok Sharefluencer™
NeuroNuanceUGC Creator | TikTok Sharefluencer™
Aug. 2024Creator of "The ADHD-able™ Life". Content, ADHD Community Engagement, & UGC creation to support resource sharing for those on a neurodivergent ADHD journey for themselves or their kids.
SVP, Marketing Communications (Growth & Content Marketing)
OsaicSVP, Marketing Communications (Growth & Content Marketing)
Feb. 2023 - Oct. 2024- Content Marketing: Strategy, Development Methodology, Measurements - Marketing Strategy - Audience Research: Interviews, Keywords, Analysis
Advisor Engagement, Community, Segment Marketing
OsaicAdvisor Engagement, Community, Segment Marketing
Sep. 2021 - Feb. 2023Oakdale, MN- Client Communities: Framework, strategies, events, and social community management. - Served as Business Owner on agile program to build out enterprise's first-ever internal social network.
Senior Vice President - Wealth Management Marketing
OsaicSenior Vice President - Wealth Management Marketing
Sep. 2019 - Sep. 2021- Expanded product and sales marketing services across enterprise, including new solutions from M&A integrations: Market Research, Business Coaching & Consulting, Trusts & Estates.
Vice President - Wealth Management Marketing
OsaicVice President - Wealth Management Marketing
Sep. 2017 - Sep. 2019- Led Product, Sales, & Technology Marketing for Growth Marketing to raise awareness, drive adoption, and deepen user and customer engagement. - Redesigned GTM strategies into collaborative partnerships for maximum results. - Built a women's community into a multi-award winning initiative.
Director of Marketing Communications
Focus Financial Network, Inc.Director of Marketing Communications
Oct. 2011 - Sep. 2017Minneapolis, MN- Head of Marketing Communications, reporting to the President. - Led strategy and execution across 45 regional offices, 110 independent financial advisors. - Created profitable in-house consulting services offering for financial advisors. - Created a turn-key client events & community engagement program. - Cultivated content, sponsor partnerships, slide decks, scripts, logistics, measures, and budgets. - Built, launched and increased utilization of internal and public websites. - Managed agency and vendor relationships.
Marketing Communications Director
Metro Meals on WheelsMarketing Communications Director
Nov. 2008 - Oct. 2011Led all brand, marketing, communications, and events across Twin Cities metro.
Designer Relations Manager
Homeplans, part of Move, Inc.Designer Relations Manager
Apr. 2005 - Apr. 2008- Relationship leader to international network of designers. Led collaboration among teams for print production, sales development, and contract negotiations.
Senior District Executive
Northern Star Council, Boy Scouts of AmericaSenior District Executive
Apr. 2001 - Oct. 2004
Events Contractor
Saint Paul Festival & Heritage Foundation/Saint Paul Winter CarnivalEvents Contractor
Dec. 2000 - Mar. 2001

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