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Work Background
NeuroNuanceFounder | CMO2GO
Oct. 2024Greater Minneapolis-St. Paul AreaA "CMO2GO" offering Fractional Services in Growth Strategies for Entrepreneurs, Executives, and Business Owners using my ADHD superpower of HyperFocus, 20+ years of Growth, Marketing, Business experience, and condensed workflow approach to project management. You'll hire me if you're:
- Struggling with how long & tedious a consulting engagement can take
- Disliking the 3-6 month project cycle of strategy development
- Ready to try a new approach to get to your three key areas of growth FASTER: 1) How well you know your audience, 2) How well you tell your story, 3) How well you treat your prospects and clients Specializing in: Audience Insights & Keywork Research, Brand Management & Marketing, Prospect & Client Experience
NeuroNuanceUGC Creator | TikTok Sharefluencer™
Aug. 2024Creator of "The ADHD-able™ Life". Content, ADHD Community Engagement, & UGC creation to support resource sharing for those on a neurodivergent ADHD journey for themselves or their kids.
OsaicSVP, Marketing Communications (Growth & Content Marketing)
Mar. 2023 - Oct. 2024- Content Marketing: Strategy, Development Methodology, Measurements
- Marketing Strategy
- Audience Research: Interviews, Keywords, Analysis
OsaicAdvisor Engagement, Community, Segment Marketing
Sep. 2021 - Mar. 2023Oakdale, MN- Client Communities: Framework, strategies, events, and social community management. - Served as Business Owner on agile program to build out enterprise's first-ever internal social network.
OsaicSenior Vice President - Wealth Management Marketing
Sep. 2019 - Sep. 2021- Expanded product and sales marketing services across enterprise, including new solutions from M&A integrations: Market Research, Business Coaching & Consulting, Trusts & Estates.
OsaicVice President - Wealth Management Marketing
Sep. 2017 - Sep. 2019- Led Product, Sales, & Technology Marketing for Growth Marketing to raise awareness, drive adoption, and deepen user and customer engagement.
- Redesigned GTM strategies into collaborative partnerships for maximum results.
- Built a women's community into a multi-award winning initiative.
Focus Financial Network, Inc.Director of Marketing Communications
Oct. 2011 - Sep. 2017Minneapolis, MN- Head of Marketing Communications, reporting to the President. - Led strategy and execution across 45 regional offices, 110 independent financial advisors. - Created profitable in-house consulting services offering for financial advisors. - Created a turn-key client events & community engagement program.
- Cultivated content, sponsor partnerships, slide decks, scripts, logistics, measures, and budgets.
- Built, launched and increased utilization of internal and public websites.
- Managed agency and vendor relationships.
Metro Meals on WheelsMarketing Communications Director
Nov. 2008 - Oct. 2011Led all brand, marketing, communications, and events across Twin Cities metro.
Homeplans, part of Move, Inc.Designer Relations Manager
Apr. 2005 - Apr. 2008- Relationship leader to international network of designers. Led collaboration among teams for print production, sales development, and contract negotiations.
Northern Star Council, Boy Scouts of AmericaSenior District Executive
Apr. 2001 - Oct. 2004
Saint Paul Festival & Heritage Foundation/Saint Paul Winter CarnivalEvents Contractor
Dec. 2000 - Mar. 2001
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