Tasneem Mohamed - Innovation & Business Creativity Strategist, The think team

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Work Background

Smart CommunitiesSocial Innovation Director

Aug. 2023South Africa · HybridSupporting Smart Communities to scale our 3-in-1 Community Management Platform that drives Citizen Engagement and Community Transformation. Smart Communities is a collaborative digital platform for Residents, Community Leaders, Ward Councilors, Administrators, Youth leaders, and City Management to help with: Administration streamlining Citizen communication and engagement Issue tracking and reporting Community building Job creation Citizen-led community transformation Youth leader development Visit www.smart-communities.org for more or send me a DM to learn more about our smart and sustainable urban community management solution.

thethinkteamInnovation Management & Creative Culture Strategist

Dec. 2013Johannesburg Area, South Africa & Remote · Hybrid“Implementing best practice is copying yesterday; innovation is inventing tomorrow” Paul Sloane You know that in an era of business unusual, creativity is key to innovation and the future success of your Organisation. It’s the secret sauce of Innovation leaders like Apple, Google, and Disney who put creativity at the heart of everything they do. It’s what differentiates you from being just one of many. To achieve success as an Innovation & Creative Leader - a comprehensive re-education in thought processes is critical, supported by a robust innovation strategy. But, despite your belief that it’s imperative – you are not exactly sure what it takes to get there! Leave it to us. We help Leaders of some of the best Organisations to create great ideas and get them moving. Our innovation approach is people-centric and has proved to be exceptional in activating & sustaining creative cultures - giving our clients a competitive advantage. This is what we will do for you: Launch or Scale Innovation Programs: I will show exactly what is needed to either launch or improve and scale your current efforts. 10X your innovative thinking & creative leadership capabilities. Design your innovation strategy and management roadmap & a 12-month program to ignite a creative thinking culture. As your dedicated Innovation Advisor, you will have access to 1:1 sessions during your first 12 months to help you roll out your innovation program with confidence. Creative Camp: We have our own Innovation & Disruptive thinking model & techniques to help you think like an Innovator. In addition, our model can be used for strategy design; creative problem-solving; business model innovation, etc. (These tools have even been used by the likes of Cartoon Network – as part of a cross-organisational creative thinking program). Are you ready to be the Innovation Leader You always wanted to be? Send me a DM or check out my features section to book a call.

Various CompaniesNon Executive Director - Innovation & Creativity

Jan. 2012South Africa & UAEIn an Era of Business Unusual – Innovation is a Board Imperative. Digitization, disruptive technologies, and disengaged multi-generational workforces are just some of the complexities that Organisational Leaders face. Innovation and Creativity are not just nice to have capabilities – they are essential to futureproofing, business relevance, and success. As a NED of Innovation – I bring diverse thinking, commercial creative acumen and a tried and tested innovation management & creative culture-building framework that gives Strategic Innovation a seat at the table. My board roles span sectors including automotive, retail, VCs, technology start-ups, education, and others. Essops Group Holdings iCar Technologies Hadarat Global I’m In Accelerator Philimpilo NPO

N2Growth Africa, previously The Landelahni GroupMarketing Communications Manager

Mar. 2001 - Dec. 2013South AfricaThe Backstory My career with the Amrop Landelahni Group laid the groundwork for my transition into Innovation & Creativity. I landed my first role back in 2001 thanks to a cleverly crafted personal advertisement that staked my claim that I was a safer bet than a Durex condom. I guess standing out of the crowd has always been synonymous with my way of thinking and doing – needless to say, I landed the job and subsequently spent the next 10 years re-inventing my role, pivoting my job description, and aligning my core skill set (marketing, creativity, business model innovation & purpose projects) as the organisation evolved. One of the most pivotal moments of my career which put the writing on the wall (without me knowing that at the time) was when I returned from an inspirational trip to India and approached my CEO with a pivoted job description and title of “Creative Capital Consultant” – you see back then Innovation Managers were not a thing (at least not in our territory). I bagged the role which was a hybrid of brand marketing, communications, and corporate social responsibility and it included a part-time secondment to The Trevor Huddleston Foundation as their Marketing & Design Consultant. The reason for sharing this backstory is to demonstrate that: 1. I am a Conscious Creative (I am deliberate in the way that I think and make a conscious effort to push the boundaries of creative thinking with myself and my clients). 2. I was born to Innovate and so are You! (With a process, and new ways of thinking & the conviction that you can – You too will become the Innovation Leader that You always wanted to be!) P.S. Thank You, Sandra Burmeister, Amrop Landelahni Board, and my former colleagues for giving me the space to harness my Creative Potential – which lead me to my Next Bold Move in Innovation Management & Creative Culture Building as part of the Global think team.