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Network Power<100 people
Roles
Geos
🇮🇳100%
India
Work Background
Air ProductsDigital Enablement Strategy Consultant
Jan. 2023London, England, United Kingdom · HybridLeading the inception and implementation of pivotal digital enablement initiatives, while also conducting thorough business analyses and laying out strategic conversion plans within the digital landscape - o Crafting a strategic approach for the seamless integration of a Consent Management platform throughout the company’s online presence- --Drafting the scope and stakeholder accountability matrix --Developing a project plan for execution o Directed Analytics and MarTech implementation for various digital assets (GA4, GTM, SEO, Conesso), impacting 10+global markets and engaged in data driven decision making with marketing consultants --Defining measurement objectives and key metrics to support marketing objectives --Solved analytics tagging challenges using Google Tag Manager and Google Analytics --Utilized GA4 and GTM for tracking user behavior and web interactions (clicks, content views, e-commerce events etc.) --Strategizing marketing channel mix including SEO, content marketing and social media, data-led campaigns for webinar and events o Leading digital enablement maintain global data tracking ecosystem and supporting stakeholder decision making --Defining measurement objectives and key metrics to support marketing objectives --Creating executive Data Studio dashboards for tracking marketing performance to drive data driven marketing --Driving standardized Business Reporting on Qlik sense --Fixed data accuracy issues across data visualization tools (Looker Studio and Qlik sense) o Spearheaded the Salesforce Evaluation assessment as a key initiative to drive CRM Strategy Led the Salesforce Evaluation project as a key initiative to drive CRM Strategy Digital tools: GA4,GTM, DATA STUDIO, Qlik sense, Power BI ,BOARD, SAP-ERP, Salesforce, Google Search Console, Conesso, Klaviyo
Air ProductsStrategic Marketing Analyst
Oct. 2022 - Dec. 2022London, England, United Kingdom · Hybrid
TOWER LondonAnalyst-Strategy and Growth
Sep. 2021 - Aug. 2022London, England, United KingdomSupport senior management decision making by providing commercial analysis and insight, highlighting key risks and opportunities, created Financial Model
Supports the Digital Marketing & Ecommerce team by analyzing cost, demand, share of traffic, and suggesting optimization strategies.
MishiPayConsultant
Apr. 2021 - Sep. 2021London, England, United KingdomDeveloped a strategic plan to increase the app reach and engagement among the partner brand customers, increased the marketing qualified leads by 140%, average basket size by 35% and shopper’s checkout with the app captured was 87% over 6 months
John Lewis & PartnersRetail Sales Consultant
Nov. 2020 - Jan. 2021London, England, United Kingdom
The TJX Companies, Inc.Retail Sales Consultant
Oct. 2020 - Jan. 2021England, United Kingdom
ClearTraceBusiness Consultant (Part time)
Nov. 2019 - Feb. 2020Lancaster, England, United KingdomFinancial Modelling and Analysis
Sales Planning
Inventory Planning
Reliance RetailBusiness Strategy and Operations Manager
Mar. 2018 - Oct. 2019Bangalore
i4 Global Information Technologies LimitedBusiness Consultant
Sep. 2015 - Nov. 2016Bangalore,India
Apparel GroupBrand Management | Category Management | Growth Strategy | Pricing Strategy | Business Analysis
Sep. 2014 - Feb. 2015Dubai
Landmark GroupCategory Management Manager
Jul. 2013 - Aug. 2014Dubai
Reliance RetailCategory Management Analyst
Jul. 2011 - Jul. 2013Bengaluru Area, India
Jubilant Retail (A Division Of Jubilant Agri & Consumer Products Ltd.)Category Analyst
Jul. 2010 - Jul. 2011Bengaluru Area, India
Arvind Lifestyle Brands LimitedMerchandise Planner
Feb. 2010 - Jul. 2010Bengaluru Area, IndiaMerchandise Planner
UnitedHealth GroupSenior Business Analyst
Mar. 2008 - Aug. 2008Gurugram, Haryana, India
AccentureBusiness Analyst
Mar. 2006 - Mar. 2008Bengaluru Area, India
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