American ExpressAccount Manager, Merchant Communications Group
Jan. 1994 - Dec. 2001At American Express, I held multiple leadership roles, including being the Leader of the Asian Network for Amex global. In this capacity, I played a pivotal role in educating top-level internal executives on Asian culture and driving business growth within the Asian market. As part of my responsibilities, I successfully managed the Partner Growth Strategy for Global Key Accounts in the North American market. This involved extensive research and identification of new business opportunities, as well as expanding existing account spend. I also led efforts in developing new co-brand opportunities, overseeing cross-functional program execution and ensuring successful new business delivery. Additionally, I collaborated closely with merchants to conceptualize and develop new product ideas, driving AmEx branding and seamless business integration. Furthermore, I excelled in defining effective strategies and crafting custom business solutions to establish service excellence, achieve goals, and maintain strong client relationships. By conducting joint planning, financial forecasting, and competitive analysis, I gained valuable insights into member needs and identified opportunities for AmEx to provide tailored solutions, maximizing value and profitability. Throughout my tenure, I consistently demonstrated my commitment to driving growth, fostering cultural understanding, and delivering exceptional results in both global and regional contexts.