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Network Power<100 people
Roles
💸100%
Marketing
🔥50%
Startup Founder
50%
Business Owner
Geos
🇨🇦50%
Canada
🇬🇧50%
United Kingdom
Work Background
Agency Strategist
TeleperformanceAgency Strategist
Mar. 2022Barcelona, Catalonia, SpainTeleperformance is a global digital business service company that provides a service portfolio including customer care, social media services, and trust and safety services that help defend both online users and brand reputation. Hired as a Digital Marketing Specialist, supervising XX advertising accounts, optimizing B2B advertising performance and launching successful marketing campaigns. • Led an end-to-end business re-branding, developed a digital content strategy and launched Numerous viral campaigns resulting in improving the impressions by 35% and the conversion rate by 25% • Designed and optimized online marketing strategies achieving a 25% YoY revenue increase and allocating efficiently a 180k€ annual budget. • Spearheaded the launch of 2 new marketing campaigns simultaneously resulting in increasing the traffic website and sales conversion by 30% • Aligned agency values, business goals and Google Ads recognition by developing marketing strategies to improve organisational outreach results.
Account Manager
ConcentrixAccount Manager
Sep. 2020 - Dec. 2021Berlin, GermanyConcentrix Corporation is a leading global provider of customer experience solutions and technology, improving business performance for some of the world's best brands including over 100 Fortune Global 500 clients. Hired as a Digital Marketing Analyst, designed digital marketing strategies through Facebook Ad Manager, Pixel and CAPI, and analyzed customer demographics behaviour to propose the most efficient campaigns. • Analyzed and compared Quarter-to-date (QTD) financial data resulting in a 10% Return on Investment (ROI) increase. • Promoted and created 250 learning presentations to 150 attendees resulting in improving the cross-functional collaboration between global teams. • Managed and launched 25 marketing campaigns across multiple industries including real estate, law matters, fashion, tech solutions.
Intern
Sonila FashionIntern
Jun. 2019 - Dec. 2019Sonila Fashion is a fashion brand for Race wear specialists, One-off creations, ready-to-wear Australian-made women's clothing, ready-to-wear millinery and made-to-order millinery. Hired as a Digital Marketing Intern to build and improve the online brand presence. • Designed a social media strategy enhancing the local market outreach. • Enhanced online brand visibility and drove targeted traffic through SEO tools including Google Trends, Google Analytics, Google Search Console and Ahrefs. • Elevated the brand visibility by crafting dynamic Facebook and Instagram content for niche markets, such as horse racing and the Melbourne Cup.

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Digital Marketing Specialist: SEO, PPC, Sales Expertise
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