SkyDirector Sky Store (maternity cover)
Oct. 2016 - Jan. 2018London, United KingdomEnd to end p&l ownership of Sky Store’s £100m+ transactional film and box sets business with multi-million £ marketing budget. Leading a multi-functional team of over 60 covering brand, marketing, on-screen merchandising, propositions, strategy, trading, partnership, operations and customer service. Significant 25% year-on-year revenue growth. Repositioned Sky Store about ‘straight from the cinema’. Major studio contract renegotiation with lower pricing and significant margin gain. Launched new digital only and Blu-Ray formats. Opened up new co-marketing partnerships (including Nestle, British Gas). Won BASE digital retailer of the year