Duena Blomstrom

Founder, Influencer, Author, NED @People Not Tech

💰 Investor & VC💸 Marketing✔️ ITMarketing DirectorStreamer🐦 DesignVenture PartnerProduct Manager🗿 HRCEOCOOHR consultant🔥 Startup FounderBusiness Owner📝 Influencer or Blogger💼 C-level Executive👍 Sales & BizDev🧑‍🔬 Engineer🧨 Consulting✨ Business OwnerChanel ManagerBloggerLife CoachingPartnerships ManagerHead of GrowthExecutive CoachPodcast HostPartnerInfluencerProducerCPOCTOCSOAdvisorFounderProduct ConsultantComputer engineerCBDO

Duena Blomstrom is a highly influential entrepreneur, author, speaker, and business executive, best known as the founder of People Not Tech, a company committed to addressing critical human-centered issues in the tech industry. With extensive experience in the world of fintech and digital innovation, Blomstrom has developed a unique perspective on business culture and technology's role in enhancing it. Her progressive ideas have led her to write the book “Emotional Banking,” where she breaks down the challenges of the financial industry in a digital age. Blomstrom's thought leadership extends to her role as a Non-Executive Director, where she continues to guide businesses towards a people-first approach in a tech-dominated landscape. She is a recognized influencer in her field, inspiring many to place human connection at the heart of technological advancement.

Feedback from Duena’s ex-colleagues

Let me see

Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app

Work Background

Duena Blomstrom Author, Keynote SpeakerWriter, Keynote Speaker, Author of the HumanDebt Concept

May. 2016WorldwideDuena delivers different, entertaining, engaging and thought-provoking keynotes internationally and occasionally participates in panels and debates on topics ranging from Psychological Safety, FinTech, Digital, CX and Innovation to the bigger themes of the Future of Work, Technology and Agile as they reflect in Employees Engagement and Organizational Psychology and Design and has a strong following of 250k on Twitter and LinkedIn. www.duenablomstrom.com

Tech Led CultureCo-Founder

Jan. 2023Contact us for Tech Led Culture and Anti Human and Tech Debt Method, Ideas and Pods because "Nothing other than sustained, habitual, EQed people work at the team level aka “the human work” done BY THE TEAM will improve any organisation’s level of Psychological Safety and therefore drop their levels of HumanDebt™. (EQ+PS+WFAA-HD)*HW = High Performing and Happy Employees Find the book on Amazon or follow the links from TechLedCulture.com Current Pods, Ideas, Communities, Projects and Casts Duena Supports: people AND tech Secret Society of Human Work Advocates and Human Debt Fighters, Preventers and Deniers Married 2 Tech Duena Blomstrom's Rants and Reads NeuroSpicy @ Work

People Not TechFounder, CEO

Jul. 2018London, Greater London, United KingdomPeopleNotTech Ltd. is a software house HQed in London operating a WFAA work policy internationally, that makes the world’s first solution to measure and improve the emotional well-being and performance of teams by increasing Psychological Safety and EQ in order to reduce organisational HumanDebt™ and create winning tech-led cultures intelligent enough to put people first. More at www.peoplenottech.com

FINWINNERSCo-Founder

Jul. 2016LondonFinWinners provides bootcamp style knowledge products designed to hep FinTech start-ups win specific milestones such as winning a Finovate product demo competition. Proven to accelerate growth, a team of coaching superstars has tried and tested methods to help you win Finovate, secure an investment round or sell to more or bigger banks.

Bloomsbury Publishing PlcAuthor of "People Before Tech: The Importance of Psychological Safety and Teams in the Digital Age"

Apr. 2020 - Sep. 2023Businesses across all sectors now realise that, if they intend on staying competitive in the 21st century, then they must embrace new innovative technologies and methodologies such as AI, automation, digital platforms and Agile. But when too much focus is placed on digital transformation, teams within the organization become overlooked – the uniquely human benefits that arise from a well-functioning, collaborative team become neglected, and the employees themselves become unmotivated and overly dependent upon the quantifiable benefits of technology. In People Before Tech, Duena Blomstrom uncovers the true potential of teams in modern organizations by highlighting the importance of psychological safety. This ground-breaking approach leads to a powerful group dynamic that allows teams to take risks, create and innovate without fear of repercussion. With fascinating research, controversial approaches and an international array of case studies, this book provides practical guidance on how business and technology leaders as well as HR professionals can draw upon psychological safety to create and cultivate satisfied, efficient and high-performing teams within their organization.

ForbesEditorial Contributor

Oct. 2018 - Mar. 2020WorldwideWriting about Transformation, Leadership, Culture, the DNA of organizations and how they relates to Technology and the new ways of work in particular Agile. www.forbes.com/sites/duenablomstrom1/

TemenosChief Growth Officer, Marketplace

Apr. 2017 - Apr. 2018United KingdomMarketPlace by Temenos was created by Duena and her team. It was comprised of an online store of 100 + FinTech solutions that have been certified and pre-integrated with the Temenos Suites and the first provider-led Open Banking platform complete with a non-production PaaS environment designed to speed banks up and allow them to test, innovate and compete in the new post-PSD2 financial services world.

Emotional BankingAuthor

Apr. 2016 - May. 2017London, United KingdomAfter years of transformative work with banks, Duena decided to package the executive briefings and research findings in one volume and wrote her book "Emotional Banking: Fixing Culture, Leverging FinTech and Transformaing Retail Banks Into Brands" which published in 2018 and is available on Amazon and directly from its publisher Palgrave Macmillan. By creating the cultural and organizational change methods of Emotional Banking, Duena helped banks utilize FinTech and the new Ways of Work that speed it up, in order to replace Banking products with Money Moments TM by changing their cultural DNA to empower their People and build in Knowledge, Passion and Courage. Only then will they understand the consumers' feelings about money and become a truly beloved brand that obsesses about emotionally connected experiences.

Memento PaymentsActing CPO (Contract)

Oct. 2016 - Feb. 2017Reykjavik, LondonDesigned the proposition that won Memento a Finovate Europe trophy - a digital engagement and payments app.

Syntheo VenturesStrategic Advisor (Contract)

Jan. 2016 - Mar. 2016London, United KingdomProposition development and Strategy and Direction design for the foundry

MenigaChief Marketing Officer

May. 2014 - Apr. 2015London, United KingdomFor Meniga's wins over this period read my book Emotional Banking or checkout the Archive of Finovate winners.

MenigaHead of Sales

Sep. 2010 - Apr. 2014Stockholm, SwedenFor Meniga's wins over this period read my book Emotional Banking or checkout the Archive of Finovate winners.

lux.mentisChange Management Consultant

Aug. 2009 - Nov. 2010Stockholm, Swedenlux.mentis was a boutique management consultancy focused on Agile implementations advice and performance management.