WebdivisionCreative Director - Marketing
Jan. 2000Delray Beach, Florida• Provide strategic leadership regarding branding, marketing, and creative content for national start-up clients • Direct daily creative development operations • Lead brand conceptualization and build wireframes and internal processes • Develop digital platform strategies and branding campaigns • Design UX/UI solutions leveraging expertise in visual aesthetics, typography, color, layout, information architecture, and user experience • Interacted directly with key clients to produce results-driven marketing and graphics Select highlights: • Created branding design systems, including variable print solutions for a variety of clients • Developed and implemented document asset management (DAM) to improve the efficiency and consistency of clients' future marketing • Provided website development and branding services to modernize brands