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Work Background
Founder & Creative Copywriter
Library Mouse Copy Co.Founder & Creative Copywriter
Nov. 2020Cluj-Napoca, Cluj, Romania✵ Key roles of my job ✵ ✔ Writing empathy, clarity, and purpose into individual brands through the art of strategic, story-driven copywriting. ✔ Helping clients connect and convert through unique language (aka: capture and keep their audience’s attention and turn those people into buyers via effective copywriting). ✔ Offering a diversity of copy types that match the distinctive demands of each client, such as web copy, launch copy, social media copy, sales & ad copy, and more. ✔ Providing a variety of tailored-to-you services beyond copywriting to meet the needs of small entrepreneurs and personal brands, including but not limited to: copyediting, copy audits, content writing, content marketing, brand messaging & analysis, basic SEO, proofreading, structural & long-form editing, and student assistance.
Freelance Writer/Editor/Marketing Consultant
JLM Creative ServicesFreelance Writer/Editor/Marketing Consultant
Jun. 2012 - Nov. 2020Waynesboro, Virginia, United States✵ Key roles of my job ✵ ✔ Established myself as a freelance professional on the side, working with clients from a wide assortment of backgrounds and industries. ✔ Assisted clients with website set-up, management, and basic design in Wordpress. ✔ Helped clients with social media set-up and management. ✔ Provided writing and editing services in a variety of niches. ✔ Designed custom graphics and logos.
Blue & Gray PressJournalist
Aug. 2011 - May. 2012Fredericksburg, Virginia, United States
Editor In Chief / Journalist
GiantWordEditor In Chief / Journalist
Aug. 2009 - Jun. 2011Waynesboro, Virginia, United States
Advertising & Media Specialist
Cardinal Home CenterAdvertising & Media Specialist
May. 2012 - Oct. 2020Crozet, Virginia, United States✵ Key roles of my job ✵ ✔ Managed all social media platforms, utilizing successful marketing strategies and creating original copy and graphics. ✔ Kept a consistent web content schedule involving original blog posts on a range of engaging and educational topics. ✔ Designed advertisements and merchandising catalogs, in both print and digital media. ✔ Worked with a large budget for online advertising and monitored analytical aspects to gauge performance. ✔ Handled millions of dollars in procurement and merchandising for two retail stores. ✔ Collaborated with vendors & dealers from corporate brands such as Benjamin Moore Paint, Hunter Douglas Window Treatments, Trex Decking, & many more.
Digital Marketing Specialist
PJ Networks Computer ServicesDigital Marketing Specialist
Jun. 2019 - Jun. 2020Charlottesville, Virginia, United States✵ Key roles of my job ✵ ✔ Collaborated with my team on a complex cybersecurity project designed to bring more awareness to internet users regarding staying safe online by recognizing and preventing security threats. ✔ Managed all company social media platforms. ✔ Wrote industry-specific web content in the form of blogs and news articles on a regular basis. ✔ Oversaw the distribution of email newsletters and monitored email marketing for thousands of subscribers.
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