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Work Background
Product Analyst
Serasa ExperianProduct Analyst
Apr. 2022 - Jan. 2023Sao Paulo, Brasil- Credit marketplace: plataform that offers multiple types of credit that fits the costumer’s profile so they can compare and contract the best credit for them - Interface with Consumer Care and Marketing teams to guarantee the product’s strategy is being followed and provide an insider opinion. - Market research, monitor other players, identify opportunities for innovation, growth and income. - Responsible for product’s financial processes such as revenue forecasting and provisioning, generating invoices to partners
Sales Planning Analyst
Faber-CastellSales Planning Analyst
Aug. 2021 - Apr. 2022Sao Paulo, Brasil- Responsible for KPI’s development and inside reports contemplating: revenue, positivation, products, attended cities and volumetry - Responsible for the development of KPI’s and reports regarding Sell-Out, mainly focused on e-commerce (Amazon, Shopee). Keeping up with the sales performance, possible ruptures and identifing points of action. - Implementation of the Faber-Castell B2C sales website, company’s main inovation and reporting sales performance. - Keep up with client’s performance, products in line and launches, positivation evolution of all the sales team - Keep up with the revenue of the main product categories, analysing the current fiscal year evolution versus previous results (considering pre and post pandemic periods), budget and production estimatives. - Support regional managers on decision making.
Pricing Analyst
JustaPricing Analyst
Sep. 2020 - Feb. 2021Sao Paulo, Brasil- Development of specific precification plans by MCC - Company's NTK (Net Take Rate) management: building business&commercial strategies in order to increase results, retain clients and focus on specifics areas - Providing guidance regarding best MCC and commercial campains to the sales team - People management (responsible for an intern)
Sales Finance
ReckittSales Finance
Jan. 2019 - Mar. 2020Sao Paulo- IFCN (Infant Formulas and Child Nutrition) Pricing: responsible for price list determination, registration and correction. -Price Increase validation after list shifting. - Monthly development, analysis and report of Net Revenue, Invoice, Trade Spend and Costs database. - Validation of Net Revenue/SKU databases and dissemination of Gross Sales/Case information to the FP&A and Supply teams. - Registration and availability of individual Trade Budget to the Sales Team (through the Accelerate system) - Semiannual financial results analysis report to CMED (Câmara de Regulação do Mercado de Medicamentos - Drug Market Regulation Chamber), a part of the National Health Surveillance Agency
FP&A
ReckittFP&A
Aug. 2018 - Dec. 2018São Paulo, São Paulo, Brasil- P&L Top Line analysis and report - Assist and contribute to the development and automation of Net Revenue databases - Active participation in a Pricing Task Force that discovered and corrected RB Legacy's product prices (mainly Naldecon and Veet). This task force required a deep analysis of all the company's financial reports and price structure, which allowed the price correction and reduction of the financial impact.
Product Development
Banco SafraProduct Development
Mar. 2018 - Jul. 2018Sao Paulo, Brasil- Assist in the testing and approval of new systems used by the sales team and products offered by the bank. - Development of communication material about the products destined to the sales team. - Analyse and update databases about: impacts of distiguished fee charges for specific clients, usage of Internet Banking (and help to figure out ways to increase it).
Human Resources Summer Intern
Banco SafraHuman Resources Summer Intern
Jan. 2018 - Feb. 2018Sao Paulo, Brasil- Recruitment and selection for SafraPay (acquisition solutions) - Interviewing candidates, participation on the training of new employees, auxiliate candidates and people that just got hiref in the process of admission. - As an individual project: restructered of the Human Resources area, identifying problems throughout the processes. Tasks have been rearrenged and an intermediate sub-area was created in order to optimize and improve the process.

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