Jan. 2020 - Mar. 2023Mexico-Develop and execute the communication strategy due to Fintual's launch in Mexico, and its new local products such as a unique digital personal retirement plan.
-Planning and execution of successful influencer marketing strategies and creative campaigns.
-Manage and seek exposure opportunities for spokespersons and the Fintual team in events, sponsorships, bylines, interviews, and mentions in regional media.
-Organize and lead alternative projects such as Fintech Remote Summit coordinating +20 speakers and +15 media allies, and internal events with a gender perspective.
-Define key messages in drips, mailings, social media, and PR based on local needs and recently, with a gender intelligence approach.
Mostrar menos
FinnovistaPR & Communications Manager
Jul. 2019 - Jan. 2020Mexico City Area, Mexico-Coordinate and promote media coverage in events with +110 speakers and +60 media contacts (pre-event and on-site)
-Drive and manage Finnovista news/media relations activities regionally.
-Manage Fintech news-related, Finnovista's reports and feature press opportunities.
-Manage regional PR agency teams.
Mar. 2017 - Jan. 2020Mexico City Area, Mexico-Design and execute the regional communication strategy due to all kind of initiatives and announcements, such as startups competitions, program activities, sponsors exposure and events.
-Manage strategic alliances with the entrepreneurial and startup ecosystem, and media outlets across LatAm.
-Support scouting efforts through marketing channels.
-Train and lead communications and marketing interns.
-Manage regional PR agency teams.
Roma (Dir. Alfonso Cuarón)Costume Coordination Assistant
Aug. 2016 - Mar. 2017Mexico City Area, MexicoAdministrative management of the wardrobe department (payroll, purchases, budget)
Revista VértigoWeb Content Editor - Espacio Joven
Oct. 2013 - Jul. 2014Mexico CityCopyeditor
Social network and content administration
Company exposure, media trends, branding ´
www.facebook.com/EspacioJovenVertigo
@EspacioJoven_VP
Revista VértigoHuman Rights Journalist
Sep. 2011 - Aug. 2014Mexico City Area, Mexico
BigFootPR and Communications Consultant
Apr. 2016 - Mar. 2019Mexico City Area, Mexico-Design, execute and manage public relations strategies, on behalf of commercial B2B needs.
-Coordinate and organize events with possible strategic allies and local media outlets.
Ronin PRCommunications and Content Director
Aug. 2014 - Apr. 2016Mexico City Area, Mexico
Intch is a Professional Networking App for the Future of Work