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Work Background
The Athena Network, Financial & Life ManagementBusiness Owner/ Director
Oct. 2024Plettenberg Bay, Western Cape, South AfricaIn late 2024, I co-founded Just.Linzi (Pty) Ltd with my wife, launching a retail start-up in Plettenberg Bay, South Africa. Our motivation stemmed from identifying a promising business and lifestyle opportunity in the area. "Just.Linzi" specialises in importing and retailing women’s dresses, establishing itself as a niche provider in the local market.
Leveraging my comprehensive executive management expertise, coupled with strong business acumen and a background in sales and marketing developed during my tenure with a major multinational company, I was able to implement robust operational systems for the business. My responsibilities included overseeing the importation process, managing customs clearance, and maintaining inventory levels to ensure seamless and efficient operations from the outset.
In September 2025, I led the development of the company’s website and online shopping platform. This digital initiative has since accounted for approximately 25% of total sales and continues on a double-digit growth trajectory, playing a significant role in enhancing the overall performance and reach of the business.
Weir MineralsRegional Managing Director
Aug. 2014 - Sep. 2024Todmorden, England, United KingdomOversaw strategic planning and all functional business operations to drive market growth and segmentation within EMEA region, maintaining robust acquisition pipeline for potential ventures and businesses. Directed operations at 5 manufacturing facilities, ensuring adherence to safety protocols and appropriate business conduct to optimise performance, leveraging deep understanding of market dynamics to identify new market entrance opportunities and devise exit strategies when necessary. • Achieved annual total recordable incident rate (TRIR) of 0% in 2023 by maintaining strict alignment with safety guidelines across organisation and developing safety-first team committed to high performance.
Weir MineralsSales & Marketing Director - Middle East & Africa
Oct. 2009 - Jul. 2014Johannesburg Metropolitan AreaStabilised human resources organisation by providing clear leadership, establishing cohesive vision, and guiding team toward successful education of strategic business objectives. Promoted to oversee continued success of 350 employees within 20 sales and service centre in sub-Saharan Africa and Middle East while also managing product management and strategic projects. • Reduced company’s dependence on slurry pumps within approximately 2 years and increasing compound growth rate (CGR) by strategically refocusing on expanding product portfolio, facilitating aggressive trial strategy, and expanding service offerings tailored to meet customer needs.
Weir MineralsHuman Resources Director
Jun. 2008 - Sep. 2009
Murray & RobertsHuman Resources Director
Apr. 2002 - May. 2008
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