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Work Background
KKRVice President, Marketing Program Management
Dec. 2022
DailyPayB2B Project Manager
Nov. 2021 - Dec. 2022New York, New York, United States• Lead and ensure successful delivery of projects for B2B Marketing teams (Integrated Marketing, Marketing Operations, Product Marketing, and BDRs)
• Own project life cycles for an average of 10-15 initiatives at a time including demand generation campaigns, MarTech evaluation and implementation, and event sponsorships
• Project lead for DailyPay's vertical marketing programs working with internal and external stakeholders to manage several cross-functional workstreams
• Identify and address project risks, blockers, and inefficiencies to optimize business outcomes and foster shared feelings of success across groups with competing priorities
• Manage a team of Associate Project Managers, providing project support and mentorship
• Proactively develop, implement, monitor, and socialize new and existing processes to improve cross-functional alignment and project efficiency and effectiveness
• Build and maintain partner relationships with Digital Ad and Email agencies
H2K LabsDirector of Project Management & Operations
Aug. 2020 - Nov. 2021• Second in command to CEO trusted with establishing, maintaining, and improving H2K’s standards for project management, client service, and business operations
• Primary lead for client activations responsible for scoping new initiatives, directing deliverable production, and acting as client’s main point of contact
• Spearheaded H2K rebrand, including the build and launch of a new website; developed multi-phase timelines, sourced and owned relationships with external vendors, delegated roles and responsibilities, and led weekly touchpoints to track progress
• Supervised Project Management & Operations team members
H2K PartnersSenior Project Manager
Mar. 2020 - Aug. 2020• Built out and independently ran H2K's white-glove branded activations service; determined package levels and pricing, created framework for activation workflows, and conducted discovery calls to adapt product to market needs
• Implemented and oversaw H2K's peer-to-peer executive network; liaised with 20+ C-suite members across multiple cohorts, secured guest speakers, and orchestrated meetings
• Project Manager for Virtual Shake-Up event series; managed partners and vendors, established event architecture, and performed post-event data analysis
SHE MediaBranded Content Program Manager
Jun. 2018 - Mar. 2020New York, New York• Worked with 30+ clients including Facebook, Pfizer, FOX, Kraft, and Procter & Gamble to shape campaign framework by creating timelines, advising on best practices for content briefings, and optimizing content launch
• Produced over 3,000 pieces of branded content for campaigns with budgets of up to $750K ranging from one month to one year in duration
• Generated comprehensive post-campaign data reports inclusive of performance compared to KPIs, insights into the best and worst-performing content, and top-level strategic recommendations for the future
• Worked cross-departmentally with Sales, Business Development, Finance, Planning, and Integrated Marketing to develop custom pitches for prospective clients, identify new pricing models to increase margins, and build the SHE Media Partner Network
SHE GLOBLSales Intern
May. 2017 - Aug. 2017New York, New York
WEIVMarketing Intern
May. 2017 - Aug. 2017New York, New York
Atlantic RecordsDigital Marketing Intern
May. 2016 - Aug. 2016New York, New York
HatchPadIntern
May. 2016 - Aug. 2016
KidBackerLeadership Council Member
Jun. 2015 - May. 2016
KidBackerIntern
Jun. 2015 - Aug. 2015Sarasota, Florida
Thomas PublishingSales and Marketing Intern
Jun. 2014 - Aug. 2014New York, New York
Thomas PublishingSocial Media Intern
Jun. 2013 - Aug. 2013New York, New York
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