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Work Background
And GatherMarketing Manager
Aug. 2025New York, United States
SIMPLY BLACK ADVERTISING AND CONSULTINGInfluencer Strategic Lead
Feb. 2023 - Jul. 2025Johannesburg Metropolitan Area
HumanzSenior Campaign Manager
Jul. 2021 - Feb. 2023Johannesburg Metropolitan Area
SmollanTraining Facilitator
Feb. 2019 - Jul. 2021City of Johannesburg, Gauteng, South AfricaKey Responsibilities and Deliverables: Gather information on the objectives of the organization and the skills and training needed and identify gaps and available resources Identify where there may be a need for a new program and accurately define required learning outcomes and content Enhance / customize / upgrade the following courses based on feedback from the trade Organizing in-house and offsite activities including presentations, job simulations, virtual training sessions and role-playing exercises Align learning outcomes to unit standards (where possible) and/or organizational needs Develop a series of formative and summative activities and assessments that enable learners to achieve the intended outcome and use an appropriate methodology consistently Create / revise Learner Guides, Facilitator Guides / lesson plans, Assessment Guides and presentations Prepare/ create a learning environment that is appropriate for effective learning Apply principles of effective facilitation and adult learning in presenting all training Follow training administration process (e.g. registers; feedback on non-attendance, etc.) Manage colleagues and client's expectations and communicate appropriately Devised tailored performance support tools to integrate learning with day-to-day challenges. Maintained relevant and influential training by cultivating deep understanding of the businesses and methods to improve performance. Developed effective training manuals, modules and teaching aids.
SmollanProject Co-ordinator
Feb. 2019 - May. 2019City of Johannesburg, Gauteng, South Africa
FreelanceSocial Media Assistant/ Junior Social Media Manager
Jan. 2017 - Jan. 2019Johannesburg Metropolitan AreaKey Responsibilities and Deliverables: Determined and executed communication strategies with stakeholders, best meeting key business objectives. Upheld best working practices through continued dedication to high-quality, timely content. Communicated content ideas and future updates to appropriate departments for strategic forward planning. Proposed and deployed social media campaigns to achieve growth in areas relevant to the business.
Reviewed posts to promote user interaction, increasing audience engagement for continued growth. Maintained up-to-date awareness of new content formats, working with these formats to establish possible pilot schemes. Built positive, productive relationships with clients to maximize revenue opportunities. Planned and implemented digital marketing strategies alongside marketing plans to achieve targets.
Aided overall business growth in line with targets. Targeted demographics specific to the campaigns for maximum engagement across designated areas. Liaised with HR department ahead of releasing media posts to ensure posts adhere to company guidelines and policies Planned and executed many social media in-person events Developed and implemented an overarching social media strategy to inform future decisions on social marketing campaigns
Elevator Marketing and PromotionsMarketing Coordinator
Jan. 2015 - Jan. 2017Johannesburg Metropolitan AreaRaise brand awareness through the creation of marketing campaigns Managing staff Key contact between the company and the staff Interact and coordinate with the sales team and other staff members in other departments working on the same account Meeting deadlines for accounts Managing the promotion and positioning of a brand Reviewing and consolidating feedback before sending to National Account Manager Receive training on relevant brands, compile information-based training documents and execute training to Brand Communicators Recruiting staff to client specifications Strategizing how to recruit new staff creatively and effectively Implementing an effective stock management process in order to manage and allocate promotional collateral and uniforms Keeping accurate files and records of accounts Maintained project schedules by managing deadlines and adjusting workflow as needed. Delivered high level of service to clients to both maintain and extend working relationship for future business opportunities. Provided weekly performance feedback to team members on resource allocation, risks, issues and schedule adherence. Planned and executed internal and external events. Generated reports detailing campaign performance, customer engagement and engagement trends.
Maintained complete database of all files, contacts and project materials. Created professional business correspondence, spreadsheets and presentations. Worked closely with Product Managers to develop accurate and cost-effective product marketing plans, analyzing results to adjust marketing efforts as needed. Conducted market research to rationalize category and segment opportunities. Organizing Promoters to be in store, providing training and In- Store kits to promoters
Maintaining client relationships Assisting in planning on events of accounts, ensuring sales targets are met and maintaining client satisfaction and returning relationships
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