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Work Background
Strategic Partnerships
AikBankStrategic Partnerships
Apr. 2025Belgrade, Serbia- Building strategic partnerships with retail and fintech companies. - Loyalty solutions. - Acquiring development: alternative payment methods, profitability management.
Business Development Director
YandexBusiness Development Director
Jun. 2021 - May. 2025Belgrade, SerbiaYandex is the TOP-3 multinational technology group of companies offering IT, e-commerce and digital services - advertising, search engine, ride-hailing, transportation, educational cloud and payment services. • Developed and executed a comprehensive payments strategy on a group level, improving scalability and efficiency on global markets. • Drove enterprise partnerships with local and international acquirers, PSPs, and Payment Systems to develop transactional business, and scale Yandex Pay and A2A solutions. • Secured a €150M strategic partnership deal with a Payment System and delivered €16M in annual cost optimisation through commercial negotiations and payment orchestration. • Built and executed Go-to-Market strategy for digital payment solutions in a close cross-functional collaboration with product, compliance, development and finance teams to ensure commercial success. • Analytical tasks - deep dive into unit economy and CPO (cost per operation). • Led stakeholder management efforts to align key initiatives across departments and optimize the payment experience. Collaborated cross-functionally with Product, Legal, Compliance, Developers, Anti-fraud, Finance and Treasury teams. • Delivered high-impact sales presentations and business reviews to C-level executives, resulting in the successful closure of high-value deals. • Recognized for exceptional negotiation skills, receiving the highest performance review for delivering cost-saving initiatives and exceptional results.
Senior Business Development Manager
MastercardSenior Business Development Manager
Feb. 2020 - Jun. 2021Moscow, Russian FederationLed commercialization and implementation of digital payment solutions MDES for Merchants and Masterpass. Pipeline Management: • Developed and managed a data-driven sales pipeline, ensuring regular updates on performance metrics (transaction volume, approval rates, # of tokens, budgets etc) and alignment with the global and regional teams on objectives. Account ownership and client relationships: • Account management for digital partners with updates and catch-ups on regular basis. • Expanded presence of Mastercard digital services by onboarding diverse merchants, PSPs and vendors. • Development, support and implementation of marketing campaigns to drive usage of digital services. • Provided upsell opportunities to existing clients. Market research and new initiatives: • Conducted market research and drafted strategic initiatives for new business opportunities. • Collected client feedback and market requirements to drive development roadmap and GTM for Digital solutions. Product knowledge and expertise: • Executed the Go-to-market plan for tokenisation and Masterpass solutions in close collaboration with product, marketing, account, delivery and compliance teams on both sides of the issuer and acceptance ecosystem. • Maintained strong product knowledge in payments and technology, including digital payments, money transfers and wallet solutions. Sales Strategy Execution: • Completed MDES tokenization deals with YooMoney, MOBI Money, Tinkoff Bank, Alfa-bank, Mosenergo and 1st CUPIS. • Launched Masterpass with partners Mosenergo (utilities operator), MTS (MNO) and online cinema ivi.Driving successful implementations and maintain acceptance quality for Masterpass and M4M on high level. • Maintain acceptance quality for Masterpass and M4M on high level. CRM Management: • Managed CRM systems to track client interactions, pipeline status, and overall account health.
Market Development Manager
MastercardMarket Development Manager
Feb. 2017 - Jan. 2020Moscow, Moscow City, Russia• Leading business relations with major merchants on the Russian market (AliExpress, Lamoda, Yandex, VkusVill, GlobalPayments) to ensure Mastercard is priority partner. • Full stack key account management for a variety of partners. • Engagement with Global and Regional Mastercard offices in Local Russian strategy covering merchants, acquirers, vendors. • Handling Interchange and Pricing management related questions for Russian market. • Development, support and implementation of marketing campaigns to increase market share. • Exploring new business opportunities with current partners (new products and solutions implementation, marketing campaigns, acceptance development and acceptance quality). • Cross-functional collaboration with internal stakeholders - Account, Franchise, Compliance, Product, Legal, Marketing, Customer delivery and Tech support teams. Results: • Achieved a 20% growth in card acceptance points through marketing initiatives with acquiring banks, PSPs and vendors. • Introduced first on the market special Interchange program for industrial manufacturers (like Mars, Pepsi and Severstal) to stimulate B2B payments on card rails. • Acceptance development in new segments - SME, vending, parking. • Acceptance quality improvements (approval rates, MCC miscoding). • Preparing and maintaining partner-specific account development plans focusing on market share growth - increase market share by 5-10% YTD.
Associate Analyst
MasterCardAssociate Analyst
Dec. 2013 - Feb. 2017Moscow, Russian Federation- Monitor and operate the customers ‘network’, systems and applications (its domestic & international real-time card-transactions traffic (including MPLS network), batch file transfers to/from customers, mainframe running the Local Clearing application and Unix customer end-points). - Interaction with russian financial institutions on operations related questions.
Technical Specialist
IBMTechnical Specialist
Sep. 2012 - Sep. 2013Moscow, Russian FederationMaximo-based solutions (SmartCloud Control Desk), WebSphere Application Server, DB2 Servers; Technical specifications development; IBM Smart Video Analytics.
Technical Specialist/Intern
IBMTechnical Specialist/Intern
Dec. 2011 - Aug. 2012Moscow, Russian FederationWorking with IBM's shared infrastructure: - Applications demo-stand deployment - Gathering applications requirements - Scaling Cloud infrastructure according to application-specific requirements - Virtualization, vmware vSphere, Microsoft hyper-v

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