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Work Background
Chief Business Officer
TPT360 FZ LLCChief Business Officer
Feb. 2020United Arab EmiratesPart of the overall Group Strategy - SF360Digital is now working as Part of TransGroup who are pioneers of Sports industry in Pakistan & Region with more than 35 years of experience in the region. Heading over all Business development for Digital , Broadcast & Production Solutions & new Sports Tech Partnerships and Product Developments across the region including Pakistan.
Consultant & Advisior - Various Tech Startups (Pakistan & Middle East)
HyperNym , PotatoLogics , SBSCareConsultant & Advisior - Various Tech Startups (Pakistan & Middle East)
May. 2018 - Apr. 2020Dubai, United Arab EmiratesDigital Strategy , Planning & Execution New Product Development (Internal & external) Digital products & their Life Cycles Commercial Modeling & Partnerships for execution in Channels. Business planning & Execution Business Processes Development & Implementation Application of Various Analytical Tools and applications of Performance & Products . Setting up right Business Partnerships & Alliances for future growth and Strategy
Director Strategy , Channel & Partnerships
SBS Distribution - Delivering TechnologyDirector Strategy , Channel & Partnerships
Apr. 2018 - Sep. 2022Pakistan & Middle EastSetting up brand strategies for products and brands by opening up new markets in different countries with local alliances. Actively working on multiple Digital Transformations solutions with local & International players for effective 2021 Q4 launch as Hybrid combination of SAAS , PAAS & IAAS solutions . Managing key clients & Channel CXO level relationships and building up Partner ECO system for effective & sustainable business growth in region. Managing team of Product Managers & Sales Resources in Region. Project, Services & Operations management for enterprise projects in multiple countries. Managing Diversified products & Solutions portfolio of more than 10 million USD $ per year with inspirational target to double the number in next 2 years by addition more Technology partnerships and & increasing channel coverage. Working with more than 100 + Regional Local partners , System Integrators , Cloud Solution Providers in Pakistan & Middle East. Managing Direct & Indirect team of around 20+ Sales & Product Resources in Region. Major Products under portfolio are Lenovo DataCenter Solutions , DELL EMC , Yealink , Polycom , Microsoft , Vmware , Veam , Data & Cloud Backup & DR Solutions , DLINK Enterprise , Telecom & Networking Solutions, Fortinet , Many Third party Integration software solutions and Services. Actively working on White Label Hybrid Cloud Launch with multiple ISV's & ISP's in Pakistan.
Enterprise Channel & Sales Leader , Middle East (ROG) , Pakistan & Afghanistan - DataCenter Group
LenovoEnterprise Channel & Sales Leader , Middle East (ROG) , Pakistan & Afghanistan - DataCenter Group
Sep. 2016 - Apr. 2018Dubai Emirate, United Arab Emirates• Focus on maintaining a strong relationship with Direct customers & CXO 's in Middle East and Pakistan & Create harmony and platform between customers , Channel partners and alliances. • Introducing & implementing New Channel programs as per the business partners’ needs and demands. • Launched and setup HCI , Storage solutions in the region with alliance & Channel partners . • Identification of new area’s of growth with Audio , Video Conferencing , AR , VR , IOT & AI Solution Partners in Region. • Setting up the right business strategies and promotions to ensure acceptance of Lenovo against other US based x86 brands available in market. • Managing & strengthen alliances between various OEM vendors and ensuring the alliances between them and Business partners. • Defining the local marketing strategy with active participation as Key note speaker in various industry & non industry Events to promote the Brand’s technology and awareness in Region. • Build and maintain senior level clients by identifying incremental and business transformation opportunities. • Setting up the proper business methodology for independent third party Services Distributor • Planning for the new channel development plan for FY '15 & 16 by making Pakistan as complete distribution Lead. • Setting up MSP Program's & Alliances for setting up Cloud Service Provider's in given countries according to need and demand of the market. . Detailed Business Reporting Using Sales Force including Pricing , Revenue Forecasts , Pipeline Management & Marketing Programs Management . - Cross Sell , Making alliances and partnerships with SAAS solution companies & ISV's in Region to ensure Data Center collaboration is with Lenovo DC products , Such as Alactel for IP Telephony , Microsoft for Hybrid Clouds , PolyCom for Video Conferencing , Juniper, Fortinet & Cisco for Networking solutions
Founder
SportsFever360Founder
Apr. 2016Dubai, United Arab Emirates
Enterprise Channel & Sales Manager - DCG Group ( KSA , Middle East , Pakistan & Afganistan )
LenovoEnterprise Channel & Sales Manager - DCG Group ( KSA , Middle East , Pakistan & Afganistan )
Mar. 2015 - Sep. 2016DubaiAchieved all Quarters so far with more than 120 % Quota achievement in Both PCD & DCG. Channel & Relationship Sales Management Quota & P&L Management Setting up Alliances with different vendors Key account Strategy and functional Management with Sales Team Preparing Strategies for Key Strategic Projects and new initiatives in order to achieve desired goals. planning strategic relationships with Key ISVs in region. Detailed Reporting using SalesForce .
Country Channel Manager  - Pakistan & Afghanistan ( x86 & PCD )
LenovoCountry Channel Manager - Pakistan & Afghanistan ( x86 & PCD )
Jan. 2014 - Mar. 2015DubaiTransition from IBM x86 to Lenovo x86 Most of Job Responsibilities remained same . Channel Management , Brand Analysis & Competitive analysis covering major Enterprise accounts & Solutions. Alliances with other key x86 application players like Vmware , Microsoft , Local and international ISV's Pre Sales , Competitive analysis against HP , DELL , Huweai & Other key x86 Players in market. Distribution & Partner landscape management. Driving partnerships for Key mega projects for Pakistan with ISV's and distributors in Middle East . Marketing Activities , With Business partners & Direct liaisons in key industry activities.
Country Sales Leader , Pakistan & Afghanistan , x86 , Mid Tier Storages & Flex Systems
IBMCountry Sales Leader , Pakistan & Afghanistan , x86 , Mid Tier Storages & Flex Systems
Mar. 2013 - Dec. 2014Dubai- Promoted as Country Brand Leader Achieved over 200% of quota during the transition from IBM to Lenovo. - Channel Development - Key Vendor & ISV alliances with Global and Regional ISV Present in Middle East for Pakistan & Afghanistan Revenue & Market Share Growth. - BP Trainings & Key Marketing Activities in alliance with the Regional Strategies to plan 2015 & 2016 Objectives for Country Growth. - P&L Management - Channel Recruiting & Focus Skill driven model implementation for Various business partners by identifying their key area of Interest. - Volume Business Development & Planning for Pakistan to support Value driven business & customers.
Brand Sales Specialist - System X , Blade Center and Pure Systems ( Mid Market )
IBMBrand Sales Specialist - System X , Blade Center and Pure Systems ( Mid Market )
Oct. 2011 - Mar. 2013IslamabadBrand Sales managment Managing P & L . Business Partner Managment. Identification of New White Space competitive accounts. Business Partners and Customer Trainings with strong focus on Competitive knowledge and its transfer in order to make good inroads in accounts . Helping Customers in understanding their requirments with strong focus on IBM System X , Storage products . Cross Brand Project Managment ( IBM System X , Storage and P Series , Cloud , SBDC , Networks etc ) . Competitive analysis on Oracle , HP , DELL , Huweai and other leading brands in Server and Storage market both on RISC and CISC based platforms .
Product & Technology Sales Manager
New Horizon ComputerProduct & Technology Sales Manager
Jan. 2010 - Sep. 2011MIS , BIS , E Business & Its Applications , Multimedia , Networks and Computer Applications.
Faculty Member - Managment Sciences
COMSATS Institute of Information TechnologyFaculty Member - Managment Sciences
Jan. 2010 - Jan. 2011MIS , BIS , E Business & Its Applications , Multimedia , Networks and Computer Applications.
Senior Account Manager
Al FuttaimSenior Account Manager
Oct. 2008 - May. 2010• Looking after North and Central Region Sales , Business Development and Project Management. • Worked as the Project Manager for VOIP installation in HEC and 72 Public Sector Universities. • Worked as the Project Manager for Sarema Hotels & Mughals Pakistan Project for WAN and LAN Connectivity Project for Sareena Office Complex. • Managing a team of Sales for HP Business in North and Central Region • Working as Lead Account Manager & Team Manager for to establish AL FUTTAIM as one of the lead partners with HP . ALU and microsoft in Government Education Segment. • To work on Voice and data solution with Alcatel Lucent & HP Procurve and promote AFTP as the enterprise business partner. • Working on projects and achieve targets for HP Systems (Desktops, Workstations ,Thin Clients ) , Servers , Storages and Enterprise class solutions • To bring revenue and business growth by setting up strong relationship with Principals like HP , Microsoft , Alcatel Lucent , Clipsal. • Proposal Development ( Tenders & Corporate ) , Team Management , Budgeting , Planning , Forecasting , Pre and Post Project Analysis, Competitor Analysis of Products ( DELL , Cisco , IBM , HP Procurve, Linux , Microsoft ) • Pre Project and Post Project Presentations and demos to customers with team. • Preparation of Strategic analysis reports and presentations on monthly / quarterly / Yearly basis. • Inter departmental coordination for the execution of the projects. • Training internal and external stake holders on ICT solutions
Senior Sales Executive
Jaffer Brothers (Private) LimitedSenior Sales Executive
Sep. 2007 - Oct. 2008• Looked on various sales and Presales projects of HP (Desktops, Notebooks, Server Solutions, workstations, thin clients, client automation and network automation). • Took care of all the Microsoft projects as Team Lead in North Region. • Generated the Revenue of Approx 80 Million + in 2-1/2 Quarters. • To manage daily sales activities for Rawalpindi, Islamabad and surrounding Areas. • Worked on 30+ sales and pre sales accounts presently in GOVT sector and private sector as well. • Worked on various networks solutions involving passive and active equipment. • Prompted Jaffer Brothers as corporate reseller of HP , Cisco & Microsoft . • Giving demos and presentations during after sales activities. • Prepared all the necessary elements to participate in tenders of Govt of Pakistan , world bank , asian development bank , and International bids. • Managment the sales reports for the various projects on daily, weekly and monthly basis.
Senior Sales Executive
Jaffer Brothers (Private) LimitedSenior Sales Executive
Sep. 2007 - Oct. 2008• Looked on various sales and Presales projects of HP (Desktops, Notebooks, Server Solutions, workstations, thin clients, client automation and network automation). • Took care of all the Microsoft projects as Team Lead in North Region. • Generated the Revenue of Approx 80 Million + in 2-1/2 Quarters. • To manage daily sales activities for Rawalpindi, Islamabad and surrounding Areas. • Worked on 30+ sales and pre sales accounts presently in GOVT sector and private sector as well. • Worked on various networks solutions involving passive and active equipment. • Prompted Jaffer Brothers as corporate reseller of HP , Cisco & Microsoft . • Giving demos and presentations during after sales activities. • Prepared all the necessary elements to participate in tenders of Govt of Pakistan , world bank , asian development bank , and International bids. • Managment the sales reports for the various projects on daily, weekly and monthly basis.
Corporate Support Engineer
Cyber Internet ServicesCorporate Support Engineer
Jun. 2005 - Aug. 2007• Looked and managed the projects of Pakcom (Paktel and Insta), Warid and Nokia, Mobilink in the north region. • Providing support related to LAN issues, DXX, E1, Radio connectivity, VPN, VSAT, DVB, DVB-2, DSL,Wi-Fi ISDN, FR, VPDN Accounts etc. • Managment of client data base. • Customers and Accounts coordination. • Designed and presented the LAN and WAN solutions with the sales team. • Trouble shooting the LAN base connectivity of clients. • Visit the client for Troubleshooting, installation, configuration. • Coordinating with clients regarding their Circuits issue and getting feedbacks. • Preparation of network diagrams. • Maintained the fault summary reports for the various projects on daily, weekly and monthly basis. • Setting and delivering trainings to new employees in the organization.
Marketing and Promotions Executive
Sony InternationalMarketing and Promotions Executive
Apr. 2003 - Jun. 2005• To Provide Demos to clients during the Hands on Exhibition. Desgining of Marketing and business promotional activities for sony handicam and cybershot cameras launch in Pakistan. • To setup and desgining of the stall during the exhibitions. • To manage all the sales and stock related activities during the exhibitions. • Provide the clients details about Sony products and services in North Region and identication of new areas for exhibitions as the brand promoter.
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