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Work Background
EōS FitnessDirector of Communications
Mar. 2024Dallas, Texas, United States
Savills North AmericaVice President, Corporate Communications & Engagement
Sep. 2021 - Mar. 2023Washington, District of Columbia, United StatesResponsible for external and internal corporate communications strategies and functions for the US and Canadian markets. Serves on the Savills North America Management Board, and works alongside the leadership team on Savills diversity and inclusion initiatives. Established the company's employee resource group (ERG) program, and Co-founded and -leads the Black Excellence United (BeU) ERG. Named to GlobeSt's Marketing Influencers list in 2020.
Savills North AmericaDirector of Public Relations, North America
Jan. 2019 - Nov. 2021Washington D.C. Metro AreaDevelops the corporate communication strategy and leads the public relations functions for the U.S. and Canadian regions, including 32 offices and 800 employees. Hires, trains and supervises new and experienced staff, contractors and agencies, while managing workflows to efficiently achieve successful outcomes and a collaborative work environment. Prepares C-suite executives and subject matter experts for press opportunities. Writes, edits and distributes news releases and compelling pitches to secure top-tier media exposure.
Savills North AmericaPublic Relations Manager
Mar. 2017 - Jan. 2019Washington D.C. Metro AreaOversaw and activated multichannel communications strategies for the firm’s Southeast region, including eight offices and more than 130 commercial real estate brokers and professionals. Secured tier-one press coverage with national, regional and local media outlets. Worked with domestic and international colleagues, C-suite and senior-level executives to create opportunities for cross-border exposure and amplification. Savills is a premier global real estate advisory services firm specializing in tenant representation.
DentonsPublic Relations Coordinator
Oct. 2015 - Mar. 2017Greater Chicago AreaExecuted an integrated public relations and internal communications plan to raise visibility, promote thought leadership, highlight strengths for nine practice groups and three offices in the firm’s Central region. Provided media training to prepare subject matter experts for media opportunities and managed proactive and reactive outreach to consumer, trade and B2B media outlets. Dentons is the world's largest law firm, delivering quality and value to clients around the globe.
EdelmanAssistant Account Executive
Sep. 2014 - Oct. 2015Greater Chicago AreaAnalyzed consumer data, daily news and digital trends to identify real-time media opportunities for Hilton Worldwide. Engaged media, mid-level to senior-level executives and agency partners to support national and international consumer marketing and communications campaigns. Drove engagement as the community manager for Butterball Turkey on Facebook, Twitter, Instagram and Pinterest. Secured earned coverage from tier-one outlets like NPR, Real Simple and The Washington Post, and coordinated paid integrations across traditional and digital platforms, including television, radio and online. Edelman is a global leader and influencer in communications marketing practices.
KetchumAccount Executive Intern
Dec. 2013 - Apr. 2014Greater Chicago AreaPlanned and executed special events, brand activations and media strategies to support product launches and commercial programs for the Kleenex, Cottonelle, Viva Paper Towel, Scott Tissue and Scott Paper Towel accounts. Drafted press materials, pitched media contacts and measured the success of traditional and digital brand communications campaigns. Ketchum is one of the world's leading providers of integrated communications services.
Werth PRAssistant Account Executive
Aug. 2012 - Oct. 2013Greater Chicago AreaManaged five pharmaceutical and health care accounts, while demonstrating an ability to multitask, communicate in presentation and writing, and sell ideas. Utilized a comprehensive range of public relations strategies and tactics to build brand awareness. Oversaw creative processes and led project management, brainstorms, client meetings and new business pitches. Paul Werth Associates is a boutique full-service communications consulting firm.
Central State UniversityPublic Information Specialist
May. 2009 - Aug. 2012Wilberforce, OhioImplemented integrated plans for media relations, internal and external communications, digital media, marketing and advertising, recruitment and University events. Expended annual marketing and promotions budget exceeding $150K and negotiated optimum frequency rates, ad positioning and added value across broadcast, print, out-of-home and digital platforms. Central State University is Ohio's premier publicly-funded historically black university.
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