Ayman Mghazlk

Market Development Manager @Smarter Contact

Customer ServiceCall CenterMarketing

I am a Market Development Team Lead at Smarter Contact, responsible for managing and scaling outbound lead generation operations. I lead a team of seven specialists focused on delivering consistent outreach, qualified conversations, and strong pipeline support for the sales organization. My work centers on execution, performance management, and process improvement. I ensure the team follows effective outreach cadences, maintains high activity quality, and hits weekly and monthly KPIs. I monitor performance metrics, provide coaching, and refine workflows so the team can operate efficiently and deliver predictable results. I collaborate closely with leadership to align priorities, report performance trends, and make sure outbound operations support revenue goals. I am continuously developing my skills in HubSpot, RevOps fundamentals, and outbound systems to operate at a higher level and help scale our market development function.

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Work Background

Text Campaigns & Automation Team Lead

Smarter ContactText Campaigns & Automation Team Lead

Jun. 2024Us tempaLead a team of SMS specialists executing text marketing campaigns for real estate professionals across the U.S. • Developed optimized message flows that improved lead response rates by 3x. • Managed campaign strategy, A/B testing, and automation setup within the Smarter Contact platform. • Focused on increasing deliverability, compliance, and conversion outcomes for all campaigns.

SMS marketing specialist

Smarter ContactSMS marketing specialist

Apr. 2023 - Jun. 2024Us tempa

Salesperson

ELECTROPLANETSalesperson

Mar. 2023 - Apr. 2023Marrakesh, Marrakesh-Safi, MoroccoDuring my internship at Electroplanet Marrakech, I gained experience in sales, customer service, and product knowledge. I improved my communication and problem-solving skills while learning to understand customer needs and recommend solutions. This role deepened my understanding of consumer behavior and sales strategies, providing valuable insights into the commercial field.

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