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Work Background
Vanta Private ClubDirector of Business Development
Feb. 2025Singapore
UCGDirector of Sponsorship - Asia
Jan. 2023AsiaSponsorship director for Ultra Music Festival Asia and Wanderlust Business develop director - Festground.com
Ultra SingaporeExecutive Producer / Director of Business Development & Marketing
Mar. 2015 - Dec. 2021• Built sponsor integration strategy, within clients such as Marina Bay Sands, Mercedes Benz and Sony • Led ticketing strategy, which grew international ticket sales to 75 countries • Responsible for the yearly marketing budget • Managed client solutions team and oversaw all conceptualization and pitching of sponsor activations and integration • Led talent management negotiations and built strong relationships with key agencies • Oversaw all event logistics and appointed event vendors
The Kitchen at BacchanaliaCo-Founder / Director Business Development
Mar. 2012 - Dec. 2021• Conceptualized and built a fine dining brand which was awarded Best New Restaurant of the Year 2014 by World Gourmet Summit in its first year of operation, as well as was awarded one Michelin Star in 2017 & 2018 • Secured key partnerships with Moet Hennessey Diego, Citibank and Macallan • Managed a team of 5 with key roles in marketing, finance, operations and human resources • Developed marketing strategy as well as oversaw multi-platform marketing and communication execution to a regional audience • Sourced for strategic partnerships to drive revenue opportunity as well as Chef partnerships to build brand perception and awareness.
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