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Work Background
Parthenon Management GroupSenior Meetings Manager
Apr. 2024Team & Client Management: Lead and manage a team of 5 direct reports, ensuring productivity, team development, and effective client management. Oversee the needs of 25 clients, ensuring all event logistics meet client expectations and deadlines. Event Management & Logistics: Coordinate with venues and vendors to finalize event details, negotiate contracts, and prepare function sheets. Manage hotel and travel arrangements for attendees, and oversee ancillary services like AV, decorators, and internet. Develop and maintain the event registration site, manage the housing room block, and ensure smooth logistics for committee and affiliate meetings. Work with the Meetings Content Manager to organize sessions and schedules. Marketing & Promotion: Create and manage the event website, design promotional materials, and develop email and social media marketing campaigns. Oversee the production of print materials for the event and ensure deadlines are met for all promotional efforts. Budgeting & Financial Management: Develop and present the event budget for board approval, and reconcile the financials at the event’s conclusion. Ensure expenses align with the approved budget and report any variances. Accreditations: Secure accreditation agreements with the preferred accrediting body, ensure presenter disclosures are approved, and manage post-event evaluations. Process and distribute accreditation certificates to attendees. Corporate Support & Exhibits: Develop and present corporate support and exhibit prospectuses, manage exhibitor and sponsor participation, and provide on-site direction for their needs.
Parthenon Management GroupMeeting Manager
Apr. 2023Nashville, Tennessee, United StatesMeeting Logistics - Handle all aspects of event management, including but not limited to: o Communicate with venue to ensure detailed planning and arrangements are complete, Prepare function sheets and event spec guidelines based on the program schedule, Negotiate contracts with venues and vendors, Manage hotel and travel accommodations for board members, committee members, and presenters, Coordinate with AV, decorator, internet provider, and other ancillary meeting services, Develop the conference registration site for meeting attendees, Manage the housing room block for meeting attendees, Develop evaluation for meeting attendees, Coordinate and manage committee and affiliate meeting, Work with the Meetings Content Manager to organize sessions and schedule for the meeting Marketing o Create and manage the meeting website, Design the conference banner and other promotional material, Print material for other meetings,Develop email and social media marketing for the meeting and all its deadlines Budgeting o Create, present and update the meetings budget to the board for approval, Reconcile the meeting financials at the conclusion of the meeting Accreditations o Secure accreditation agreement with preferred accreditor, Ensure presenters’ disclosures are approved by accreditor, Create post meeting evaluation based on the society’s preferred methods of accreditation, Process accreditation certificates to meeting attendees Corporate Support and Exhibit o Develop and present a corporate support and/or exhibit prospectus for approval, Provide oversight, direction, and management where applicable for exhibitors attending the conference, Manage exhibitors and sponsors onsite
Parthenon Management GroupMeetings Manager
Apr. 2023 - Apr. 2024Nashville, Tennessee, United StatesMeeting Logistics - Handle all aspects of event management, including but not limited to:
o Communicate with venue to ensure detailed planning and arrangements are complete, Prepare function sheets and event spec guidelines based on the program schedule, Negotiate contracts with venues and vendors, Manage hotel and travel accommodations for board members, committee members, and presenters, Coordinate with AV, decorator, internet provider, and other ancillary meeting services, Develop the conference registration site for meeting attendees, Manage the housing room block for meeting attendees, Develop evaluation for meeting attendees, Coordinate and manage committee and affiliate meeting, Work with the Meetings Content Manager to organize sessions and schedule for the meeting Marketing
o Create and manage the meeting website, Design the conference banner and other promotional material, Print material for other meetings,Develop email and social media marketing for the meeting and all its deadlines Budgeting
o Create, present and update the meetings budget to the board for approval, Reconcile the meeting financials at the conclusion of the meeting Accreditations
o Secure accreditation agreement with preferred accreditor, Ensure presenters’ disclosures are approved by accreditor, Create post meeting evaluation based on the society’s preferred methods of accreditation, Process accreditation certificates to meeting attendees Corporate Support and Exhibit
o Develop and present a corporate support and/or exhibit prospectus for approval, Provide oversight, direction, and management where applicable for exhibitors attending the conference, Manage exhibitors and sponsors onsite
NightscapeDirector, Events
Jul. 2022 - Jan. 2023Nashville, Tennessee, United States- Responsible for every aspect of the event planning starting from contract execution to event conceptualization - Develop and implement planning policies, procedures and standards for a new venue - Supervise a team of 10-12 employees for each event ranging from security, technology, food & beverage, cleaning, and more - Monitor budgets for each event, including but not limited hiring staff and outside vendors, creating timely invoice processing to clients and processing payments - Coordinate unique and custom public events that completely immerse guests into new experiences - Responsible for client satisfaction, maintaining client communication, overall management of the relationship, and client retention activities - Generate private event sales through cold calling, community outreach, and venue tours - Organize logistics of event preparation, including vendor relationships, room layout, venue decor, and program implementation - Lead the relationship with PR agency including hosting venue visits for news channels, publication writers and social media influencers - Design a monthly marketing strategy including organic social media posts, email campaigns and paid social posts - Capture all in-house content for social media and write copy for all posts and emails - Project manage all Unreal Engine designers through Asana to create virtual environments for 360-degree projection in venue space - Provide feedback to designers by communicating directly with clients to collect their vision - Facilitate all venue needs including ordering supplies, venue cleaning and upkeep, weekly scheduling and technology upkeep - Sell out all public events by working closely with ticketing partner to create a sales and marketing plan including organic and paid campaigns
JW Marriott NashvilleMarketing Manager
Aug. 2021 - Jul. 2022Nashville, Tennessee, United States- Create, develop, and strategize idea generation for in-house event execution - Host monthly F&B Marketing meetings with agenda, past tracking, and a full recap - Deliver communication of in-house events and promotions to hotel guests - Execute weekly local and in-house event posting on social - Regularly post on local event calendars - Communicate to hotel IGs monthly about upcoming events through calendar visual - Communicate all in-house events and activations to PR company - Track all marketing initiatives and tactics monthly - Create social media plan to leverage in-house and local special events while integrating the brand’s core pillars (wellness/mindfulness, culture (art, music), culinary) - Create social influencer strategy identifying key travel partners to help spread hotel awareness and promotional messaging - Attend all weekly agency calls and hotel strategy meetings - Responsible for Bourbon Steak reputation management across applicable sites - Manage and execute Stompin’ Grounds loyalty rewards system - Submit symphony of service examples and hotel marketing activities to M Live (one per month minimum) - Coordinate and attend all photo and video shoots - Coordinate all press visit reservations, arrange site tours, amenities, etc.. - Handle all hotel printing needs, restock collateral, and (order) client gifts as needed
bohan AdvertisingEvent Planning Manager
Oct. 2019 - Aug. 2021Nashville, Tennessee-Organize out of scope projects for company clients including but not limited to: •New brand launches, seasonal advertising campaigns, grand opening logistics and advertising efforts for 10-12 new stores per month, senior editing an online beauty magazine resulting in agency profits over $150,000, AEM website content management, paid media ad creation, social media influencer communications, event budgeting for events totaling over $300,000 -Manage 4-5 different campaigns and events with different client contacts at any given time -Create and present client briefs to internal creative team -Manage budget and client expectations for all assigned campaigns and events -Effectively communicate with creative team to ensure that all client expectations are being met on schedule -Plan travel, accommodations and shipping logistics for 3-4 grand openings events per weekend in states across the country
Nashville Music City CenterEvent Coordinator
Nov. 2016 - Oct. 2019Greater Nashville Area, TN- Contact lessees to determine specific need of events and records information for distribution to appropriate staff - Produce computer drawn floor plans detailing requirements that comply with all life safety/fire codes, and obtains fire marshal approval when required - Monitor in-house events and maintain close contact with clients to make necessary adjustments - Produce complete event documents with ancillary charges for full building distribution - Assist Event Services team members with coordination and coverage of assigned events - Guides clients in preparation of events by interpreting and explaining contract/handbook provisions, policies and procedures - Follow-up on all client requests, concerns and problems
Tennessee Technological UniversityCoordinator of Student Activites, Interim
Jan. 2016 - Nov. 2016Cookeville, TN- Execute necessary contracts for all events led by student organizations including by not limited to concert riders, - Oversee four graduate assistants who act as student advisors to over 200 student organizations - Create innovative programs for students that enhance knowledge and create interest in furthering themselves as students then as alumni of the university - Conduct meetings with chapter executive officers, advisors, and traveling consultants to ensure purpose as well as plans for progress - Act as moderator for all judicial issues
Main Event ProductionsSenior Event Planner
May. 2015 - Jan. 2016Greater Nashville Area, TN- Develop relationships with clients by proving personal interest, professionalism, and expertise in executing like events - Conduct client meetings from contract development to final walk-through - Manage communication with clients, vendors, and internally for 20-25 events at all times - Create custom timelines, Banquet Event Orders, floral/design proposals, CAD layouts, linen orders, buffet/beverage diagrams, catering pack lists and all other necessary planning documents according to specific client needs - Coordinate vendors’ contracts including communicating client expectations, arrival/departure details, negotiating pricing, and on-site assistance - Attend events from gate open to close in order to manage all staff including catering, design set-up/breakdown, ceremony coordination, special deliveries, and outside vendors to ensure smooth operations and successful events according to clients’ specifications
Main Event ProductionsCeremony Coordinator and Social Media Marketing
Aug. 2014 - May. 2016Nashville, TN- Work closely with planner from the clients’ final walkthrough meeting to event day to learn details of the event - Responsible for overseeing that the timeline is followed by clients, vendors and staff - Communicate with planner to ensure that all details have been executed and follow pre/post event checklists - Manage social media platforms – Pinterest, Facebook, Twitter, Instagram and blogs - Share real time updates and photos from events and schedule future posts for all sites - Intrigue readers by creating innovative and interesting blog content no less than twice per week
Tennessee Technological UniversityGraduate Assistant
May. 2014 - Dec. 2015Student Affairs and Greek Life- Manage five Panhellenic chapters consisting of over 500 collegiate women - Advise seven executive members that oversee recruitment events, finances, sorority housing, chapter judicial cases, programming events, and all other operations necessary for operations - Act as assistant for all other campus wide events planned through the Office of Students Activities including Homecoming, SOLO concerts, Week of Welcome events, and programming events
Main Event ProductionsEvent Planning Intern
May. 2014 - Aug. 2014Greater Nashville Area, TNThe team at Main Event Productions handles over 100 weddings and events a year. As an Intern I had the opportunity to experience firsthand what it takes to develop an event from start to finish. My duties included sitting in on bridal consultations, data entry, vendor booking and event book creation. I developed knowledge of the back end work of event planning but also learned from experiencing many events day of. I assisted the event designer in meetings as well as building and preparing for many events on site. I assisted with marketing efforts through blogging, Pinterest, Facebook and through attending wedding shows. -Shadow event planners and designers at meetings and events to gain a better understanding of the planning process from beginning to end - Asist with coordination, data entry and creating floral designs when possible
Tennessee Technological UniversityStudent Orientation Assistant
Jan. 2012 - Sep. 2012Cookeville, TNI worked as a liaison to students, parents, and faculty at Tennessee Tech University regarding admissions, campus tours, and class scheduling. As an orientation leader I spoke to groups of students and parents regarding the campus and gave presentations on topics as needed. After all students had been through orientation and as they were beginning school I served as a student mentor to them through the first weeks of class. I was there to assist them through getting to their first college classes, joining student organizations and finding their new place at TTU.
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