Indian Express DigitalAVP Products - Web-apps, Digital Subscription and Programmatic Revenue
Oct. 2016 - Feb. 2021Noida Area, IndiaRole Played: Product Owner, Product Manager, and Scrum Master - Led the Scrum team to secure 1.25 Cr INR funding from Google for an innovative news project. Demonstrated resourcefulness, execution excellence, and adherence to high quality standards. - Conceptualized and built a successful bundled digital subscription product using Scrum practices, incorporating ad-lite content, premium offerings, and free services to cater to diverse user needs and foster loyalty. - Developed and implemented user persona-based content recommendations and ad targeting strategies, maximizing user engagement. - Owned responsibility for subscriptions and apps, generating over 1Cr in revenue within 9 months. - Honored as a Speaker at Google AMP Roadshow, Gurgaon 2018