insight exchangeFounder
Nov. 2005 - Jul. 2009Borough Market, LondonStrategic and operational experts in helping companies improve their staff and customer experience through employee and customer co-creation. Skills in customer insight, organisation culture change and people development. Evidence from the 80+ organisations and 4500 people worked with across 5 years validated our transformational approach to making the link between happy staff and happy customers. In early 2008 the feeling that the voice of the customer and voice of employees needed a digital channel gave led to the idea for Big Sofa as a digital medium for connecting people across organisations using powerful customer and employee conversational and behavioural content. Some time after the transformation of the company into a Partnership, Big Sofa replaced Insight Exchange as our brand to represent the full range of our insight, innovation, film, digital and organisational development capabilities.