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Work Background
Product Designer - Americas hub
Air LiquideProduct Designer - Americas hub
May. 2023Industrial Merchant Portal - Led the refactoring and redesign of an app for gas container exchanges used by businesses of all sizes. - Defined the MVP, prioritized features, and designed new functionalities. - Conducted business and user needs analysis, producing technical documentation of project scope. - Managed product releases, including communication and marketing strategies targeting end users. - Built fully interactive pages in Figma using auto-layout, ensuring responsiveness across multiple resolutions, including mobile. Red-d-Arc - Developed the web version of a mobile app, adapting functionality for larger screens. - Improved existing features for seamless usability in the web app. - Collaborated to understand and implement business and user requirements, with detailed scope documentation. - Built fully interactive pages in Figma using auto-layout for both web and mobile app versions. Vitalaire App - Maintained and updated the app to improve performance and usability. - Proposed and implemented new features tailored to elderly personas. - Conducted business research and documented updates thoroughly. - Built fully interactive mobile app pages in Figma with auto-layout and multi-resolution support. Design System - Established a scalable design system, documenting component descriptions, usage guidelines, and accessibility tips. Process Optimization - Designed a documentation workflow to improve knowledge sharing across squads. Quality Assurance - Conducted QA design reviews across staging, development, and production environments.
Ux / Ui Designer
JBQ.GlobalUx / Ui Designer
Apr. 2021 - May. 2023São Paulo, BrasilPresentes Mickey - B2C Wedding Products E-commerce - Refactoring of the legacy website, benchmarking in Figma, and interactions in both web and mobile versions. - Creation of new wishlist features, restructuring of the wedding list, and a new PDP based on high social class personas. - Utilized Kanban as the main methodology and Azure for task organization. Caffenio Especialidad - International B2B Coffee Sales E-commerce - Refactoring, site benchmarking using Figma, and prototype interactions in web and mobile versions. - Addition of new features such as comparative analysis and quizzes for product recommendations based on customer profiling. - Differentiation of information display between logged-in and non-logged-in areas. - Used Maze for user testing, Kanban as the main methodology, and Azure for task organization. Oswaldo Cruz Química - B2B2C Chemical Industry E-commerce - Creation and benchmarking of a whitelabel platform for multiple brands within the group using Figma and prototype interactions in web and mobile versions. - Commission flow for representatives and sellers, improved checkout proposal, diverse shipping addresses and delivery timelines, and order tracking. - Utilized Kanban as the main methodology and Azure for task organization. Pague Menos - ERP Platform for Pharmacies - Notification system and price tag control for promotional products, campaigns, pricing updates, and price management across all pharmacy franchises. - Used Figma and prototype interactions in the mobile version. - Primary methodology: Scrum, and Azure for task organization. Grupo Silvio Santos - Backoffice App for Bet Management - Refactoring and redesign of the application used by lottery retailers for redeeming winning tele-senas and administrative access management. - Used Figma and prototype interactions in the mobile version. - Primary methodology: Kanban, and Azure for task organization.
Ui Designer
Férias & Co.Ui Designer
Mar. 2020 - Mar. 2021São Paulo, BrasilBusiness Benefits Platform Focused on Travel. Icon and illustration design, visual refactoring, and rebranding. Utilized benchmarking for creating a landing page, back-office system (CRM), and a logged-in area integrating hotels, airfares, and on-location experiences for users. Used Adobe XD and Figma with interactions for high-fidelity web and mobile prototypes. Benchmarking - Conducted benchmarking to ensure alignment with industry standards. User Flow/Journey - Mapped out the user journey to enhance the overall experience. Design System - Established a comprehensive design system for consistency and scalability. Wireframe - Created wireframes to outline the structure and functionality. User Experience - Prioritized a seamless and enjoyable experience for users. Mobile Design - Crafted user interfaces specifically tailored for mobile devices. Web Design - Developed engaging and user-friendly web interfaces. High Fidelity Prototype - Developed high-fidelity prototypes for realistic previews. Interaction Design - Designed interactive elements for a more engaging user interface. Product Design - Oversaw the overall design process, integrating various elements for a cohesive product.
UX / UI Designer
Cubo Mentoring | Consultoria | TreinamentosUX / UI Designer
Jun. 2018 - Mar. 2020São Paulo e Região, BrasilCuboConnect - IT Consulting Company rebranding. Bloomup - Agenda Management Platform Development of a system for scheduling management in beauty salons with integration of Google Calendar in web and mobile versions. Mirassol Torre - Logistics ERP Development of a system for the logistics of loading and unloading trucks. Prototyping for web and mobile.
Quality Assurance Analyst
Cubo Mentoring | Consultoria | TreinamentosQuality Assurance Analyst
Jul. 2016 - Jun. 2018Maintenance and implementation of several portals for Amil Assistência Médica, including: - New sales portal for small and medium companies. - New portal for medical providers. - Rebranding of desktop and mobile portals. Demands and implementations in portals such as SisAmil, Medical Sales, Dental Sales, Institutional, Broker, Accredited, and SME Sales.

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Design Excellence in Product & Ux/Ui
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