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Work Background
Partner, Head of Media
FINN PartnersPartner, Head of Media
Dec. 2023
Partner, Paid Media & Engagement Planning
FINN PartnersPartner, Paid Media & Engagement Planning
Dec. 2021 - Feb. 2024Boston, Massachusetts, United States
Partner, Engagement Planning
Small Army, a FINN Partners CompanyPartner, Engagement Planning
Dec. 2021Boston, Massachusetts, United States
VP, Engagement Strategy
FINN PartnersVP, Engagement Strategy
Dec. 2020 - Dec. 2021Boston, Massachusetts, United States
Director of Media Strategy
FINN PartnersDirector of Media Strategy
Jun. 2019 - Dec. 2020Boston, MA
Marketing Team Lead
Museum of Fine Arts, BostonMarketing Team Lead
Aug. 2016 - Jun. 2019Greater Boston AreaResponsible for overseeing current brand and product strategy while developing our new brand voice, including campaign and creative development, content strategy and execution, media planning, and audience analysis. Manage a team to strategically develop and execute specific product marketing campaigns across our special exhibitions, program, and community events, using multiple channels with a particular focus on digital marketing tactics.
Associate Media Director
NorbellaAssociate Media Director
Jan. 2016 - Aug. 2016
Media Supervisor
NorbellaMedia Supervisor
Feb. 2015 - Jan. 2016Greater Boston Area
Media Planning Supervisor
Havas MediaMedia Planning Supervisor
Oct. 2013 - Feb. 2015Greater Boston AreaWide breadth of industry experience including; Acushnet, Fidelity Investments, BBVA Compass Bank, Carnival Cruise Lines, Choice Hotels, Amtrak, Panasonic, Avocados from Mexico, Goodyear, and Remy Cointreau.
Digital Media Planner
Havas MediaDigital Media Planner
Sep. 2013 - Oct. 2013Greater Boston AreaMember of Digital Planning and Buying team for a top-tier financial company. Worked closely with campaign leads to plan and execute digital media plans for the upcoming year.
National Broadcast Media Buyer
Havas MediaNational Broadcast Media Buyer
Nov. 2012 - Sep. 2013Boston, MAHAVAS re-brand; same position
National Media Buyer
MPGNational Media Buyer
Dec. 2010 - Nov. 2012Greater Boston AreaSpearheaded the annual upfront and scatter planning and national television buying process for five accounts with approximate overall budgets of $10 Million, among a team of 10 across all relevant clients. Created and executed a 360°-media platform launch sponsorship garnering increased client sales and buzz-worthy brand awareness. Client-facing; steward buys from start to finish; experience in posting out schedules; knowledge in Kantar Media, SQAD Netcosts, Microsoft Excel, Microsoft Powerpoint and heavy focus on Donovan Data Systems. Build relationships in and out of agency; focused on both client relations and media vendor relations. Work on top- tier brands in travel, liquor, electronics, sports, and financials categories.
Assistant Media Buyer
MPGAssistant Media Buyer
Sep. 2009 - Dec. 2010Greater Boston Area
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