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Work Background
Brand Designer
JP Sports GroupBrand Designer
May. 2024 - Jan. 2025Cracow, Małopolskie, Poland• Lead and oversee the junior graphic designers. • Report directly to the company’s representatives. • Collaborate with the marketing and creative teams to develop visual content. • Create graphics for digital and print media, including social media, advertisements, and promotional materials. • Develop and maintain the visual identity of JP Sports Group and its brands. • Contribute to the conceptualization and execution of creative campaigns. • Engage in photography work and processing as needed. • Understand all aspects of the business deeply to ensure the alignment of design with company goals. • Participate in monthly performance evaluations for senior staff.
Product & Visual Designer
GEL4U. Science In Sport RussiaProduct & Visual Designer
Apr. 2020 - Aug. 2020Moscow City, Russia• developed unique brand graphics • led design and development of Gel4U website, including landing page adaptation for mobile systems • created vector illustrations and icons, user interfaces. • produced adaptive, animation, mobile, and web interfaces. • prepared rough drafts and presented ideas and UI prototypes
Brand & Digital Designer
Stark BikesBrand & Digital Designer
Jul. 2019 - Dec. 2024Moscow City, Russia• Led the design and development of the brand’s product line (bicycles, accessories), establishing a compelling visual identity and ensuring consistency across digital and physical touchpoints. • Directed advertising and marketing campaigns, producing high-quality promotional assets (brochures, posters, digital banners, and video content) to drive engagement and reinforce brand storytelling. • Designed and executed social media campaigns, leveraging data-driven insights and visually impactful content to enhance audience interaction and brand awareness. • Spearheaded the design and optimization of a direct-to-consumer website, ensuring a seamless UX/UI experience with a mobile-first approach and high-quality, conversion-focused visuals. • Developed and refined landing pages, implementing best practices in CRO (Conversion Rate Optimization) and UI/UX design for improved engagement and performance. • Mentored and guided junior designers, fostering a culture of creativity, innovation, and high design standards within the team.
Graphic Designer
Stark BikesGraphic Designer
Oct. 2017 - Jul. 2019Russia• design and develop visuals for serial products (bicycles, accessories) in collaboration with the product team, ensuring alignment with the brand’s identity. • support advertising campaigns by creating promotional materials, including brochures, posters, online banners, and image videos. • design YouTube thumbnails and mastheads for brand-related content. • create web banners and email newsletters that align with marketing objectives. • contribute to social media growth by designing engaging visuals and assets for campaigns. • assist in maintaining the website by updating graphics, landing pages, and product visuals.
Designer
Business Dialogue LLCDesigner
Dec. 2015 - May. 2016Moscow, Moscow City, Russia• development of the concept and presentation of a corporate identity for the international forum and exhibition: "Transport Week 2016" within the framework of the X Anniversary International Forum "Transport of Russia" • development and creation of a corporate identity for the international conference: “Railway business at transit speeds” as part of the major transport and logistics exhibition Transport Logistic China; • preparation of layouts for media resources, souvenirs and printed products; • performing layout of printed products; • organization and control of photo and video shooting; • 3d visualization of exhibition elements of the event site; • infographics • development of a navigation device, media information space at the event site
POSM Designer
IntelligencePOSM Designer
Jul. 2015 - Nov. 2015Zelenograd, Moscow, Russia• POSM • 3D visualization of navigation, exhibition stands and promotional areas • landing pages • business presentations templates • car paint design branding • pre-press preparation • preparing files for cutting on milling equipment, preparing files for printing and plotter cutting
Designer
Dolgorykiy.ruDesigner
Sep. 2014 - Jun. 2015Moscow, Russia• business presentations templates • modern and conceptual corporate identity • sketches, decorations, art objects, small architectural forms for events of any format • printed materials • video editing

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