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Work Background
Disney Cruise LineCreative Show Director
Mar. 2022 - Mar. 2025Oversee creative direction, customer experience analysis and strategic planning to improve entertainment offering and experiences for guest on Disney Cruise Line. Partnered with cross-functional teams to maintain organizational documentation, facilitate development workshops and create memorable content for various demographics. ● Partnered with onboard leadership, crew and shore-side teams to identify and address necessary adjustments to content. ● Led a design team in the creation and installation of several shows as the show director for DCL'S newest ship the Disney Wish, – Partnered with brand representatives to devise and refine new content, overseeing technical considerations, script development, talent management and quality control through the launch of the vessel. ● Served as show director, writer and content editor for deck parties, shows, events, aligning over 100 creative and production staff members on project goals and stakeholder expectations. ● Collaborated with marketing and media relations teams to direct onboard experiences for social media influencers, leveraging industry relationships to improve audience acquisition and brand reputation.
Carnival Cruise LineEntertainment Director
Mar. 2016 - Aug. 2021Miami/Fort Lauderdale AreaSenior operational management and senior ship officer on board 5 Star hotel with 2800 - 4500 guests. Carnival Cruise Lines - Worldwide. Responsible for the overall operations and efficiency of the entertainment, sports, & youth department on several Carnival Cruise Ships. Overseeing a team of 75 full time employees. Responsible for quality control of personnel, guest experience, strategic scheduling and program planning for generating revenue, safety regulations for internal and external audits. Inventory control and budget management. Liaise with business partners to develop strategies targeted at guest experience and increasing ship revenue. In addition responsible for all media and marketing on board for entertainment, special events, and youth. Selected Achievements: Managed guest expectations and improved guest satisfaction rate by delivering exceptional services through quality entertainment and hospitality. Drove and increased revenue through strategic programming. Responsible for overseeing standardized programming schedule for the fleet and enrichment programming, ensuring that each event is executed in accordance with the established creative intent and are leveraged to deliver a strong guest experience. Collaborated with business partners to devise and implement strategies for enhancing guest experience and maximizing ship revenue. Administrated budget and controlled quality of multi-million dollar productions to maintain customer satisfaction/loyalty and reduce the risk and cost while maintaining quality. Planned and arranged entertainment operations, department, and daily compass meetings to discuss and resolve issues related to the production of shows, maintenance, safety, entertainment scheduling, guest comment tracking, revenue, and groups requirements Facility management of all venues, collateral, and budgets.
Broadway Bound Performing Arts CentreExecutive Artistic Director
May. 2003 - Mar. 2016Greater HoustonOffice management, customer service,working with non-profit board of directors, budgeting, payroll, overseeing and leading a staff of 6 full time employees, 10-30 contract employees, and 200 plus volunteers. Teaching theatre, acting, and dancing, classes. Selecting, producing, directing, designing, and/or choreographing a 9 show season, working with students three years old through adults. Facilitating community outreach , curriculum development and facility management of performance arts school and space. Budgets, working with Non Profit board of directors. Led a team of 45 direct reports, conducting performance evaluations and succession planning based on consistent performance. Casting, recruitment. ✓ Helped to raise operating budget from $60,000 annually to over $950,000. ✓ Collaborated with other theatre companies to expand events, class, and program offerings. ✓ Increased audience, student, and volunteer base from 3000 to 39,000 in a year cycle through creative operations and production development. ✓ Oversaw the development and expansion of outreach programs with local youth agencies. ✓ Implements partnerships with city wide business to collaborate on development and fundraising efforts. ✓ Developed, monitored and modified the educational schedule for all activities, music, shows, and galas. In addition developed policies and procedures to ensure efficient and effective operations.
Doin What Matters Musical Theatre CompanyAssociate Artistic Director
Jan. 1998 - May. 2003Houston, Texas Area* General office and customer service duties. * Working with non-profit board of directors, budgeting, payroll, grant writing. Hiring support staff and contractors. * Overseeing staff, teaching theatre, acting, and dancing classes. * Producing, directing, designing, and/or choreographing 6 show season including casting, contract negotiations, working with actors and technical unions. * Working with students, volunteers, and patrons 3 years old through adults. * Teaching jazz, musical theatre, and hip to students ages 6 through adult, beginner through professional. * Producing 4-6 productions a year with budgets between $5,000 and $400,000 each production.
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