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Work Background
Beanstalk ConsultingGTM Engineer
May. 2025 - Jul. 2025
ClayClay Expert
Feb. 2024As a Clay Expert and Creator, I specialized in building clay tables for B2B companies to enhance their email marketing campaigns. I streamlined list building and client acquisition by automating workflow processes, improving efficiency and prospect engagement. - Developed custom clay integrations for B2B companies to enhance email marketing campaigns. - Automated workflow processes to streamline list building and client acquisition. - Utilized clay expertise to optimize email marketing strategies for increased client engagement.
Apollo.ioApollo Auotmation Expert
Nov. 2023Specialise in creating automated workflows and sequences to optimize outbound campaigns for B2B companies and startups. My efforts led to increased efficiency and effectiveness in campaign management, eliminating the need for additional tools.
Fewture9NineFounder & GTM Strategy
Sep. 2021Remote
TCS Private LimitedManager Commercial - Warehousing & Distribution
Dec. 2017 - Jan. 2021KarachiSales Targets achievement of more than 20 Million/Month with focus on 3PL Solution selling based on integrated warehousing and distribution models. Key Responsibilities: • Sales target achievement • Establishing effective relationship with customers. • Ensuring business retention as per company’s guidelines • Increase sales through: a. Optimizing existing business b. Eradicating competition c. Exploring new business avenues/developing new products • Formulate and implement effective business development strategies and plans to achieve business goals. • Monitor & maximizing profitability by developing customized cost effective solutions based on client needs. • Gathering business intelligence through market contacts & sharing new business trends with the management. • Developing action plans based on gathered market intelligence & utilizing strong product knowledge. • Providing one window solution to customers. • Support back-end teams by providing advice and solution to meet customer requirements. • Preparation, submission & follow-up of bid documents & Feasibility based on different costing models. • Preparation of customized proposals. • Ensuring smooth transactions between client and company, starting from project initiation, planning, and execution and recovery of payments. • Implementation of rate revision.
IWG plcGeneral Manager - Business Centre
Sep. 2014 - Apr. 2016PakistanLeading the flexible workplace revolution. The first key leadership role within the company. Responsible for leading in all aspects. This involves selling exciting product range across network of 5 centres in Pakistan and 3,000 centres globally in 120 countries, delivering service to customers on a daily basis as well as managing the centre and its performance. This is achieved through effective business planning, developing team and growing new and existing customers. Key Areas of Responsibility Grow the Business Manage and develop a pipeline of new business to maximize all centres occupancy and usage Sell Regus network and products in Pakistan and overseas Deliver key metrics of conversion and price Grow the relationship with new and existing customers Retain and renew relationships with existing customers Influence the volume of new business where required through effective local marketing activities and broker engagement appropriate to the centres Marketing First point of contact for marketing in Pakistan Identify new channels for inquiry generation Develop and execute marketing campaigns with Regional team Leadership Develop a well thought out business plan with clear achievable objectives Identify business opportunities and implement effective solutions Effective Business Planning Every week and month review, improve and update the business plan Communicate to the team and deliver the business plan actions Continuously support EBIT (Earnings Before Interest and Tax) and EBIT margin through revenue growth Support new company initiatives, including the implementation of new tools and systems to enhance efficiency Customer Service Lead by example, creating a strong ethos of customer service throughout the team Drive customer retention through great service and focused customer engagement Maximize customer satisfaction
HertzSenior Manager Business Development
Jul. 2011 - Aug. 2014KarachiCAREER GROWTH @ Hertz • Jan 2014 - August 2014 Senior Manager • May 2013 -December 2013 Manager • July 2011 - April 2013 Assistant Manager Successfully growing Hertz brand and driving outbound (International) and inbound (Domestic) business. Driving outbound business and growing hertz International sales by managing the outbound sales & marketing function, as well as working closely with Hertz International regional & domestic teams and local partners. Initiating & managing partnerships with Travel Agents, Alliances with Banks, GDS companies & Airlines. Driving inbound business by growing hertz sales in domestic car rental & operational lease segments within assigned territory. Focused on bringing in new accounts and maintain existing large accounts. Covers industries: Pharmaceuticals, Information Technology, FMCG, Communications, Electronics, Energy, Consulting, Oil & Gas, NGOs, Human Resource, Banking and start-ups.
UpworkTop Rated Plus GTM Engineer
Jan. 2011Working closely with B2B companies to develop and execute effective email marketing strategies. By conducting market research, targeted list building, and managing email marketing campaigns. - Worked with clients across various industries to help them achieve their marketing goals - Efforts resulted in increased engagement and conversions for over 80 clients, including those in the Fintech, HRtech, Media Tech and other SaaS startups and other sectors. - Experitse in working on tools including Apollo.io, Clay.com, Instantly.ai and others.
ORIX Leasing Pakistan LimitedAccount Manager - RENTEC Division
Apr. 2007 - Jul. 2011KarachiCAREER GROWTH @ RENTEC Division - ORIX Leasing Pakistan Limited • February 2010 – July 2011 Account Manager [Senior Officer] • April 2008 – January 2010 Account Manager [Officer] • April 2007 – March 2008 Asst. Account Manager [Assistant] Market operating lease / rental Generators (Diesel & Gas, 100 KVA to 1.4 MW) mainly to Corporate, Commercial and Industrial sectors. Managing and improving the working relationships with key accounts to further the business for the entire product range, communicating with target audiences and managing customer relationships. Liaising and networking with a range of stakeholders for various marketing activities. Planning & executing brand awareness campaigns through branding generators canopies. Worked on various research projects related to equipment rental with a prime focus on mobile cranes & access equipments, researched and developed the rental feasibility models to ascertain the economic viability of projects. Marketing support by providing industry and product trends, proposals, feasibilities, sales data, competitor analysis, sales materials and account/customer feedback. Prepare credit evaluation reports for lease approval.
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