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Work Background
Nomadic AgencyAccount Director
Jun. 2021 - May. 2025Phoenix, Arizona, United States- Leading profitable account portfolios, including Fortune 100 brands, generating over $2M in gross profit two years in a row - 2024 Net Promoter score of 90 - 2023 and 2024 exceeded revenue goals - 5x gross profit one client account in less than 4 years, moving from project-based to fully retained with an expanded remit of services - Account planning, budgeting, revenue tracking and profitability reporting - Extensive presentation experience to both internal leaders, C-suite stakeholders and Fortune 100 clientele - Diligently fostering relationships with client stakeholders, acting as a trusted marketing consultant and advocating for their goals - Growing account remits and successfully transforming historically project-based accounts into AOR contracts - Directing teams on executing large-scale, consumer-journey lead, creative campaigns, including creative strategy, on-location video shoots, celebrity and influencer engagements, paid media assets and more - Consistently fostering alignment with the Group Creative Director, and other internal stakeholders including Project Managers, Producers and Creatives - Leading over a dozen curated new business pitches and RFP submissions - Crafting various award submissions, including the Effies
Fose + McKayAccount Director
Aug. 2018 - Jun. 2021Phoenix, Arizona Area- Maintained overall book of business of $350 - $500k per year - Lead 2-person account management team - Managed 20+ website development builds - Planned and managed digital ad buys totaling over $1 million per year - Develop various strategic plans including social and content marketing, web compliance, SEO, chatbot integration, and more - Planned, developed and executed organic/paid social and email campaigns for various vertical markets and client goals - Lead client presentations and key participant in new business pitches - Developed various upselling and profitability opportunities
Tonnesen, IncProject/Marketing Manager
Sep. 2017 - Jul. 2018Tempe, AZ- Lead all marketing efforts for design/build and landscape architecture companies, in addition to strategic planning and marketing of an immersive art space - Project managed several high-end design/build and landscape architecture projects - Designed and built three websites, planned and managed film and still photography shoots, hired talent and production companies
ParadoxProduct Marketing Manager
Dec. 2016 - Aug. 2017Scottsdale, AZ- One of first 15 employees at incubated AI start-up within Big Recruiting holding company - Developed product roadmaps and go-to-market plans for new product releases - Planned and executed agile, iterative sprints for product improvements - QA testing across multi-product platform - Created product demo environments for sales and market
Jobing.comDigital Marketing Manager
Dec. 2015 - Dec. 2016Phoenix, AZ- Planned and executed strategic marketing plans to drive traffic, engagement and conversions - Regularly reported to C-suite on marketing analytics and strategies - Audited product for UI/UX and SEO performance and created - Planned and executed the brand’s participation in the largest state-level HR conference
Grand Canyon UniversitySr Digital Marketing Specialist
Nov. 2013 - Dec. 2015Phoenix- Lead strategist and project manager for the content build-out of the main website redesign, campus hotel and restaurant, and blog sites. - Expertly managed content and strategic web marketing initiatives in collaboration with multiple internal stakeholders and departmental clients.
Freelance Self-EmployedFractional Growth Marketer, Brand Strategist and Client Champion
Aug. 2010Phoenix, Arizona Area
Electrostatic Spraying SystemsMarketing Manager
Jun. 2010 - Feb. 2013Watkinsville, GA
Monk DevelopmentAdvertising Intern
Jun. 2009 - Jul. 2009San Diego, CA
HSBT Advertising AgencyAccount Executive
Oct. 2008 - May. 2010Athens, GA
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