Mitsubishi ElectricSenior Product Manager
Jun. 2009 - Oct. 2014Responsable for Photographic Business Line, end user focused: • Definition & implementation of the marketing plan for the photo consumer range • Responsable of the Marketing Budget for the retail channel. • Account Management – Trade Marketing • Implementation of the promotional campaigns • Development & launchment of new brand EasyGifts • Creation of marketing materials – POS, brochures • Development of the business line looking for alternative sales channels • Organizations of exhibitions & conventions – National/International • Presentations to clients & training to sales network worldwide