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Work Background
Lux Bond & GreenMarketing Specialist
Oct. 2021United States, West HartfordDevelop and execute comprehensive digital marketing strategies, with a focus on paid media, social media coordination, and content creation for both digital and print assets. Oversee the creation of twice-annual Accent Magazine, overseeing the editorial process, design, and production to ensure alignment with brand objectives. Collaborate with cross-functional teams, including the CEO, buying teams, store management, and luxury retail partners, to align marketing efforts with business development goals, driving sales performance and achieving high revenue targets. Assist the Marketing Director in managing day-to-day business-to-consumer (B2C) operations, emphasizing digital channels and paid media campaigns to drive growth and engagement.
Sunset Meadow VineyardsSocial Media & Marketing Coordinator
Mar. 2019 - Oct. 2021United States, GoshenManage marketing efforts and create assets for print, web, video, social media, and business development projects. In addition, I collaborated with upper management to plan all marketing and business development efforts to meet high sales metrics.
MintedDesign Associate
Sep. 2017 - Sep. 2018United States, OaklandI routinely worked directly with clients to develop unique designs, while maintaining strict observance of all productivity and quality expectations. Expanded my interpersonal skills by collaborating with a team of design professionals. Created and edited comprehensive design files in accordance with each client’s stringent specifications utilizing Adobe CC.
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