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Work Background
NTT DATA Europe & LatamAssociate Manager
Jul. 2025Madrid, Comunidad de Madrid, España- Development of the Advanced Analytics framework for retail banking, focusing on Customer Experience, Customer Analytics, Commercial Intelligence, Channel Optimization, and Risk & Scoring. - NPS Project in Banking: design of NPS measurement and calculation for key channels, and development of an ML model to predict the likelihood of Promoter or Detractor, generating actionable insights to enhance the customer experience.
NTT DATA Europe & LatamConsulting Manager in Business Analytics
Nov. 2022 - Jul. 2025Madrid, Community of Madrid, Spain- Design of Customer Intelligence strategies for banking and telco, focusing on maximizing CLTV and optimizing KPIs for churn, engagement, cross-sell, and upsell.
- Implementation of predictive models (Next Best Action, churn, advanced segmentation) integrated into digital channels and sales force operations.
- Definition of customer analytics frameworks and key metrics for monitoring and impact measurement.
- Cross-functional stakeholder management at an international level, driving the adoption of a customer-centric model in banking and insurance.
SaipemData Scientist
Oct. 2020 - Oct. 2022Milan Area, Italy- Create Digital tools for data collection projects using Power Apps, Power Automate, Power BI and Python
- Automation of data processes
- Machine Learning projects
AictiveCo-Founder / CFO
Jul. 2020 - Jul. 2024Madrid, Comunidad de Madrid, España
Banco de ChileLead Data Scientist in Marketing
Jun. 2017 - Aug. 2019Santiago, Región Metropolitana de Santiago, Chile• Empowered a team of five associates by strategically dividing them into two specialized units: a campaign engineering team focused on the technical build and deployment of campaigns, and a data science team concentrating on business analysis and machine learning model development.
• Championed the technical architecture and deployment of a centralized Campaign Manager platform across sales channels, ensuring scalability and efficient campaign execution.
Led the analytical and technical roadmap for commercial initiatives focused on credit card products, directly contributing to a 10% year-on-year growth in turnover through data-informed strategies.
• Drove the technical innovation and development of new consumer finance products, leveraging data and technology to achieve a 20% year-on-year increase in sales.
Banco de ChileSenior Data Analyst
Jun. 2014 - Jun. 2017Santiago• Accelerated the creation and delivery of methodology for setting price on loans for each customer, based on machine learning, especially customer clustering, increasing spread by 92 bp. in one year
• Adapted, updated and established the Value Proposition for a specific segment of customers. Increasing sales at 25% by next semester of implementation
• Developed and executed the Customer Acquisition Project based on business analytic methodologies for prospecting. Increasing sales by 12% year-on-year
• Diagnosed, reformulated and delivered a customer retention value proposition, managing to reduce churn by 15 bp
AccentureData Analyst
Apr. 2012 - Jun. 2014Santiago, Chile• Fabricated Supervised Machine Learning Models based on logistic regression algorithms for purchase of loans for financial institutions, increasing effectiveness of campaigns by 20% in 6 months
Neo MetricsData Analyst
Aug. 2011 - Mar. 2012Santiago• Elaborated a Supervised Machine Learning Models for collecting management in a financial institution, decreasing management cost by 15% in the next quarter, and improvement of management KPI´s, increasing amounts recovered by 25%
Enjoy S.A.Customer Business Analyst
Mar. 2010 - Aug. 2011Santiago Province, Chile• Produced Performance Indicators (KPIs) to control and monitoring of customer behavior and relational marketing actions
• Designed and implement methodologies, predictive models, and tools for evaluation of campaigns
• Coordinated different commercial and marketing teams to strategically plan their work based on indicators created, monitor their own management, and allow us to design commercial actions directly and individually to each client
Khazanah NasionalIntern
Jan. 2009 - Feb. 2009• Generated a strategic map for implementation of talent development plans in client companies
• Elaborated a manual that establishes methodologies to apply in each stage of a professional´s life cycle in a Malaysian company
Corremos.clExecutive Director
Aug. 2008 - Dec. 2015SantiagoPersonal entrepreneurship.
Project to create a community of runners, with the objective of spreading out, freely, information, photos, events, tips, advice, experiences, of running in Chile and worldwide.
CMS Construyendo Mis SueñosCommercial Manager
Jan. 2007 - Dec. 2008
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