Jen HealthHead of Product/Co-founder
Mar. 2021 - Aug. 2024San Francisco Bay Area- Built the physical therapy platform from scratch as founding head of product.
- Grew revenue from 0 to 7-figures in $ARR while remaining bootstrapped
- Maintained a ~80% conversion rate on free trials.
- Led all customer discovery efforts such as user interviews, surveys, market research etc.
- Planned product roadmap, created feature spec documents for all stakeholders in the team
- Led the GTM strategy, generated a waitlist of 8000+ users before launch.
- Recruited every team member on the engineering & design teams
- Conducted usability testing, prototyping, pricing tests, set up the design system
- Worked with engineering & design team from Day 0 to lead development of the web, iOS & Android apps
- Implemented the entire Data stack of the platform with Amplitude, GA and our own custom built solutions.