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Work Background
Builder
(not)LocoBuilder
Oct. 2024New York, United StatesAt the intersection of mental health care & AI.
Head of Product/Co-founder
Jen HealthHead of Product/Co-founder
Mar. 2021 - Aug. 2024San Francisco Bay Area- Built the physical therapy platform from scratch as founding head of product. - Grew revenue from 0 to 7-figures in $ARR while remaining bootstrapped - Maintained a ~80% conversion rate on free trials. - Led all customer discovery efforts such as user interviews, surveys, market research etc. - Planned product roadmap, created feature spec documents for all stakeholders in the team - Led the GTM strategy, generated a waitlist of 8000+ users before launch. - Recruited every team member on the engineering & design teams - Conducted usability testing, prototyping, pricing tests, set up the design system - Worked with engineering & design team from Day 0 to lead development of the web, iOS & Android apps - Implemented the entire Data stack of the platform with Amplitude, GA and our own custom built solutions.
Product Owner & Operations Lead
The Goodstack CompanyProduct Owner & Operations Lead
Mar. 2019 - Mar. 2021San Francisco Bay Area- Built the digital product studio from scratch. - Scaled revenue from 0 to >$500k in annual revenue in a team of 2. - Built products in Fintech, Healthtech, B2B Saas, Social media platforms and more. - Wrote PRDs, feature spec documents and handled QA/QC. - Led the GTM strategy with outbound sales, setting up referral systems and partnerships. - Led all customer discovery efforts such as user interviews, surveys, market research etc. - Worked directly with founders/CEOs of VC backed startups, SMBs from around the world. - Successfully closed multi-6 figure contracts with customers while doing sales. - Built and led remote teams across engineering & design while managing multiple products.
Lead Product Marketer
ArchitecturechatLead Product Marketer
Feb. 2017 - Apr. 2020London Area, United Kingdom- AC is a leading community learning platform for architects & designers worldwide. - Helped build a global audience from a few thousand to 140,000 followers on Instagram. - Created a mailing list of close to 50,000 subscribers and a community on Telegram of nearly 10,000 people. - These efforts drove organic traffic to our platform, which also helped our SEO results. - Built core learning features and led zoom sessions during community meetups. - Won a multi-six figure contract while leading B2B sales.
Technical Product Manager
SPACE Experiential E-CommerceTechnical Product Manager
Jan. 2016 - Oct. 2016Delhi, IndiaBuilt the iOS app using Swift & Objective C. Worked on backend architecture with Python, Django & AWS. Set up the payments infrastructure. Did B2B sales to onboard some of the top clothing brands and artists in the country. Produced Original Content with the best content creators in the country. Managed shoot schedules, bookings and more. Handled Customer Support. Handled end to end logistics. Managing shipping and returns all over India.
Software Engineering
MASH Project FoundationSoftware Engineering
Jan. 2015 - Feb. 2016Built responsive web & mobile sites. Worked primarily on frontend challenges using Vanilla JS, JQuery, Bootstrap etc. Coordinated with leadership to understand product goals and timelines. Collaborated with various stakeholders during development cycles.

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Digital Product Design & Brand Launch
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