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Work Background
Equo BevSales And Marketing Specialist
Sep. 2022Miami, Florida, United States
Balance CaféRestaurant Owner
Dec. 2019Port-au-Prince, HaitiAs a restaurant owner, I organize staff meetings to discuss daily challenges and opportunities. I adhere to annual objectives while allocating, monitoring, and controlling the budget for restaurant expenses, people, location, and marketing. By managing and creating timetables and calendars based on team members' availability, I maximize team effectiveness. Furthermore, I introduce and initiate processes for the workflow in the kitchen, establish a brand's omnichannel presence, and direct and post material on social media to promote brand recognition and attract new customers.
• Improved customer experience by planning and implementing appropriate strategies.
• Fostered positive relationships with vendors to promote stable pipeline for sourcing of ingredients and supplies.
• Optimized supply utilization and preparation time by conducting interviews with chefs and employees to collect information and test different processes.
Instagram 180CEO / Graphic Designer / Social Media Consultant
Jan. 2019Port-au-Prince, HaitiIn my current role, I develop creative and engaging posts for social media sites. I evaluate key performance indicators and note significant outcomes of digital initiatives. By devising content strategies for digital media, I improve audience engagement. Moreover, I create prototypes and designs for online stores, upload images, and videos to all social media sites, and publish content in accordance with brand objectives to build connections and encourage effective actions.
• Maintained over 10 social media accounts for different businesses.
• Drove brand consistency in social media messages by partnering with department members.
• Enhanced brand awareness and customer engagement by planning and implementing social media vision.
• Implemented effective marketing strategies across different sales channels by coordinating with marketing staff.
WIDE AWAKE CAFÉRestaurant Owner / Operator
Dec. 2018Port-au-Prince, HaitiIn this job role, I manage daily operations for restaurants, monitor staff, and respond to client inquiries. I formulate company policy, culture, and mission, and prepare and administer training standards. I collaborate with the staff, vendors, and customers while maintaining a high standard of customer service.
• Supported competitive advantage in market niche.
• Planned and executed strategic goals to align company with mission, vision, and values.
• Ensured portion size and quality standards compliance by evaluating food preparation and presentation.
Giant SupermarketVisual Merchandising Coordinator
Jun. 2016 - Aug. 2016HaitiShadowed purchasing coordinator and provided a list of organic brands and foods the store should carry. • Led training session on the nutritious value and use of new products.
• Received merchandise from local and foreign suppliers on daily basis; updated inventory database.
Berry Happy BowlBusiness Owner
Jan. 2015HaitiAs a start-up founder, I supervise all aspects of daily operations, including cost analysis, inventory planning, and product development and production. I arrange images and information for the company's website and social media accounts to showcase the mission and message of the brand. Moreover, I cultivate business ties with distributors and retailers.
• Established startup organic food business and formulated marketing, advertising, public relations, and digital marketing approaches and tactics.
• Led marketing campaigns to sustain market positioning while promoting recipes and products through social media platforms, including Facebook, Instagram, and Twitter.
FreelanceIllustrator & Photographer
Jan. 2015Haiti, Boston, Miami Offer full range of creative services such as product design, logo design, branding, photography, and illustration.
• Developed and executed marketing plan; created website, logo, and branding while managing social media presence via Instagram, Facebook, and Twitter.
• Photographed major events, portraits, and model shoots; developed and designed several products for local companies.
MAISON HANDAL/GROUP HPV Social Media/Marketing Coordinator
Jul. 2014 - Aug. 2015HaitiManaged, updated, and provided content for company’s social media accounts, including Facebook, Instagram, and Twitter. • Met and exceeded monthly sales goals by creating and implementing social media marketing campaigns.
• Trained new and existing staff on benefits, methods, and techniques of digital marketing.
Bernard Mevs HospitalTranslator, Intern/ Nurse/ Social worker’s assistant
May. 2013 - May. 2015HaitiTranslated (English-French) for American doctors and nurses at local hospital
Assisted the hospital’s pediatricians and surgeons by speaking to the parents of the children scheduled for surgery
Assist the doctors and the nurses in prepping patients for surgery
Organized medical equipment for Doctors to have easy access to supplies Manage Daily Needs
Provide daily needs in the pediatric wing
Reach out to possible sponsors in order to receive donations for the patients throughout the hospital
Raise funds to bring awareness to the hospital
Took part in the process of fund raising event to help bring awareness to the hospital after January 12 earthquake
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