Fodor's TravelAssociate Travel Editor
Oct. 2013 - Mar. 2016New York• Work closely with social media, PR and marketing departments to boost content exposure and streamline brand messaging
• Help to create social networking initiatives for Instagram, YouTube, Tumblr, Pinterest, Twitter and other social media platforms
• Represent the brand via video appearances and interviews
• Develop and execute new content for guidebooks and website
• Edit and oversee the creation and/or updating of travel guidebooks • Write new content and copy for both print books and web, including feature stories and blog posts on fodors.com
• Manage over 50 freelance writers worldwide • Strategize and contribute content to improve and extend the Fodor’s brand on social media
• Chosen for "Partners in Paradise" video contest and co-produced, directed, and starred in promotional video for Aruba on behalf of Diamond PR and Aruba Tourism • Attend industry events and press trips on behalf of Fodor’s
• Co-produce and direct advertising videos for tourism bureaus and brands with Ashley Colburn Productions