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Work Background
Taproot Theatre CompanyCreative Design Manager
Jan. 2017 - Jun. 2023Greater Seattle Area~ Evolved the aesthetics of Taproot’s brand to communicate the personality and mission of the theatre with each marketing campaign. ~ Interpreted creative briefs, turning them into compelling visuals to excite our audience and help achieve our sales goals. ~ Maintained brand continuity in all marketing materials across multiple departments.
~ Solely responsible for design, layout and production of all marketing and development print and digital materials.
~ Organized the marketing department’s annual calendar.
~ Project managed the schedule for design work and print/digital delivery for marketing and development departments.
~ Lead a company-wide discussion about and co-wrote a new mission statement for the Taproot Theatre Company.
~ Designed the 40th anniversary logo redesign and designed the 45th anniversary logo refresh.
~ Contributed to the re-design and UX planning and maintenance of Taproot’s website.
~ Managed multiple projects at a time, tracking corrections and approvals to deliver on-time.
~ Organized and managed design assets and collateral for multiple departments.
~ Ensured compliance to license requirements for marketing assets and design.
~ Photographed events and productions for marketing use and for the press.
~ Art directed photo shoots.
~ Edited and produced videos for various campaigns and social media.
~ Continuously examined design trends to maintain a fresh design perspective and stay relevant to the theatre industry and the Seattle theatre community specifically.
Taproot Theatre CompanyTeaching Artist/Playwright/Director/Actor
Jan. 2012 - Dec. 2015Seattle, Wa~ Taught several classes in the Acting Studio for both children and adults. ~ Wrote and adapted plays for use in those classes as well as for a playwriting project sponsored by Taproot. ~ Performed in for 4 years with Taproot's Christmas Touring company. ~ Directed a play for Taproot Theatre's Christmas 2015 Touring season.
Taproot Theatre CompanyCreative Marketing Specialist
Jan. 2011 - Jan. 2017~ Worked closely with the Marketing Director to establish a visual identity for the theatre. ~ Created a consistent aesthetic for all print and digital designs marketing the theatre’s productions and services.
~ Responsible for and executed well all graphic design work for the theatre, including multiple in-house departments.
~ Designed season brochures, posters, and direct mail for mainstage productions. ~ Nurtured vendor/printer relationships.
~ Prepared all files for pre-press and print production.
~ Maintained website. ~ Created social media content.
~ Updated design layout for the printed Encore program.
~ Created logo designs and identity packages for the theatre.
~ Incorporated dynamic typography into all designs.
Calvary Bible CollegeAdjunct Instructor
Sep. 2009 - May. 2010Belton, Missouri, United StatesDeveloped and taught theatre courses in Stage Makeup and Scenic Design.
HEART Theatre Co.Director
Aug. 2008 - Aug. 2010~ Developed curriculum for and taught K-12 acting classes.
~ Managed a team of parents and student volunteers for set construction, ticket sales, venue rental, and much more.
~ Planned events and fundraising efforts.
~ Directed a production of Shakespeare’s "Much Ado About Nothing" - cast the vision for the theme and style of the production, lead a team of designers for the costume, set, and lighting designs.
University of Missouri-Kansas CityAcademic Advisor
Jan. 2007 - Jan. 2011~ Audited individual student records to ensure graduation requirements were fulfilled.
~ Coordinated with the registrar’s office to give student graduation approvals.
~ Communicated with departments’ faculty advisors about course requirements.
~ Informed students of their graduation status.
~ Met with students to assess their hopes and aspirations to help them choose degree paths and courses to fulfill degree requirements.
~ Directed students to resources provided by the university for career development or academic assistance.
~ Assessed transfer student transcripts for course equivalencies.
~ Served on committees within the advising office to help improve student experience.
Metropolitan Ensemble TheatreCore Member
Jan. 2005 - Dec. 2010As a Core Member, I served in a volunteer capacity in many areas of the theatre. My time there included office assistance, graphic design work, costuming, as well as front-of-house greeting and patron assistance. I also served as stage manager and assistant director on many occasions and acted in several productions. Also served as event assistant and actor/director for MET's Playwrights Intensive 2005-2007.
Frelance Graphic DesignerFreelance Graphic Designer
Jan. 2003Nottingham, England, United KingdomMy work as a freelance designer has been for individuals, theatre companies, non-profits, musicians and more. My first step in the design process is always to interview the client in order understand their needs and the scope of the project. We write out a creative brief, create a schedule, and get started. Types of projects include: - T-shirt Design - Theatre posters
- Logo/Identity packages - Wedding invitations
- Brochures
- Album covers
- Graphic illustrations and digital painting
- Photo editing
- Advertisements
ProAct Marketing Group, Inc.Graphic Design Assistant/Marketing Coordinator
Jan. 2003 - Dec. 2006Kansas City, Missouri Area~ Assisted GM parts managers in using direct mail marketing system to advertise to auto shops.
~ Designed layout of client newsletters.
~ Lightbox photography and photo editing of auto parts for print and web use.
~ Created photo mock-ups for CARSTAR locations to upgrade to new branding standards.
~ Market research data collection.
~ Other administrative office tasks as assigned.
BlockbusterAssistant Manager
Jun. 2000 - Dec. 2003Kansas City, Missouri, United StatesMaintained a positive and productive environment during my shifts. Leading customer service representatives, counting tills, re-stocking videos and DVDs, exceptional customer service, setting up retail displays.
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