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Work Background
IpsosSenior UX Project Manager
Sep. 2024Medellín, Antioquia, Colombia→ Oversees end-to-end UX research projects, ensuring timelines, budgets, and strategic goals are met.
→ Works with multidisciplinary teams and stakeholders to align user needs with business objectives.
→ Implements agile methodologies and best practices to streamline workflows and deliver high-quality outcomes.
→ Leads continuous improvement initiatives, training teams on emerging UX tools and technologies.
UXReactorSenior UX Researcher
Nov. 2023 - Sep. 2024→ Lead research projects to refine concept designs, effectively mitigating potential risks in product development.
MultiplicaUX Researcher
Feb. 2022 - Oct. 2023→ Led qualitative research initiatives to uncover insights for critical decision-making.
→ Conducted usability testing and collaborated with multi-disciplinary teams.
→ Played a key role in developing Quick Research service, enhancing research capabilities.
→ Committed to fostering training and growth opportunities for team members.
→ Empowered team members to reach full potential and achieve professional excellence.
Empathy - Strategic Design StudioUX Designer
Jun. 2021 - Dec. 2021→ Conducted desk research, benchmarking, and usability studies.
→ Facilitated alignment and ideation workshops to promote collaboration and generate innovative ideas.
→ Collaborated with product and engineering teams in creating user experiences for a startup in the financial sector.
Ipsos in Latin AmericaUX Researcher (Contractor)
Jan. 2021 - Mar. 2021Medellín, Antioquia, Colombia→ User experience consultant for a B2C project in the healthcare industry. Responsible for generating insights on unresolved user needs for product improvement.
GRUPO BIONICAVisual communication leader
Jul. 2019 - Mar. 2021Medellín, Antioquia, Colombia→ Responsible for all digital and in-store visual communication.
→ Design, monitor, and update the brand's digital assets.
→ Planned digital strategies for customer loyalty.
Xperience DesignUX/CX Research Coordinator
Feb. 2018 - Dec. 2018→ Led and executed qualitative and quantitative research for digital products in the fintech sector.
→ Assisted in the creation of the company's usability lab.
Xperience DesignService Designer
Jan. 2017 - Feb. 2018Medellín, Colombia→ Execute desktop and benchmark research.
→ Assist researchers in the design and visualization of reports.
→ Recruit users for investigations.
→ Facilitate Design Thinking workshops.
MelborpDigital creative
Sep. 2016 - Jan. 2017→ Design RRSS campaigns for +12 accounts.
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