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Work Background
KeadjianGraphic Designer
Jul. 2024United StatesCreated high-quality visual content for print and digital platforms, including presentations, brochures, fact sheets, newsletters, posters, reports, infographics, logos, and social media posts.
Collaborated with cross-functional teams to develop innovative design concepts tailored to project objectives.
Ensured consistency in branding by adhering to style guidelines for color, typography, and design across all materials.
Managed multiple design projects simultaneously, prioritizing tasks to meet tight deadlines without compromising quality.
Prepared designs for final production, ensuring accuracy and adherence to print and digital specifications.
Reviewed and refined visual materials to ensure high standards of quality and brand alignment.
Contributed creative ideas in team brainstorming sessions to enhance campaign effectiveness and engagement.
Maintained flexibility to adapt to evolving client needs and project scopes
Herrero BuildersSenior Marketing Specialist
Mar. 2023 - Jul. 2024Walnut Creek, California, United States•Collaborated with the project executives and project teams to ensure that information and design accurately represented the client's needs.
• Led and won pursuits, bringing in project wins totaling over $75 million.
•Led simultaneous management of high-stakes projects, consistently meeting tight deadlines in a fast-paced environment.
• Customized RFQs and RFPs to client needs, driving a remarkable win rate and satisfaction.
• Orchestrated collaboration between teams to craft precise pre-qualification packages, solidifying industry leadership.
• Pioneered targeted market research, optimizing ROI and uncovering untapped opportunities.
• Innovated proposal development with interval reviews, ensuring precision and client alignment.
• Elevated client presentations with captivating collateral, securing key partnerships, and leaving lasting impressions.
• Streamlined data management in CRM databases, ensuring accuracy and accessibility.
• Coordinated specialized consultants to optimize project outcomes and resource allocation.
• Amplified brand awareness through market-specific brochures, showcasing expertise and portfolio.
• Produced compelling digital content, reinforcing brand credibility and engagement.
• Developed brand integrity and messaging standards across all marketing channels and initiatives.
MerkleAccount Coordinator
Jul. 2022 - Mar. 2023•Directed diverse resources for the swift execution of marketing strategies, driving impactful results.
• Led development and delivery of client deliverables, fostering trust and satisfaction.
• Managed creative development and production for multi-channel campaigns, optimizing engagement.
• Established and maintained structured creative schedules, driving campaign success.
• Initiated and managed creative processes autonomously, ensuring efficiency.
• Organized dynamic brainstorming sessions and client meetings, fostering innovation.
• Navigated unique specifications for multi-channel campaigns with expertise.
• Drove continuous improvement initiatives to fuel business growth.
• Managed client expectations and served as a primary liaison, ensuring alignment.
• Formed strategic alliances to optimize system access and usability.
• Streamlined operational processes for efficient work order management.
• Acted as a bridge between internal teams and customers, driving solutions.
• Conducted research on prospective clients and delivered compelling presentations to secure opportunities.
Zip Code East BayMarketing Assistant
Oct. 2021 - Aug. 2022Kensington, California, United States•Spearheaded a social media revolution on Instagram & Facebook, amplifying engagement and elevating brand visibility.
• Engineered precise content calendars for maximum resonance and consistency, captivating and inspiring audiences.
•Orchestrated highly successful direct mailer and email marketing campaigns, fostering enduring client relationships and unprecedented outreach.
•Crafted dynamic digital content showcasing listings, agents, and community events, setting industry benchmarks and enhancing brand recognition.
• Spearheaded strategic SEO optimization efforts, securing top search engine rankings and establishing brand leadership.
• Managed seamless CMS and website operations, delivering unparalleled user experiences and digital excellence.
• Crafted and executed captivating e-blasts with Mailchimp, driving unparalleled engagement and conversions.
• Leveraged data analytics to fine-tune campaign performance, achieving record-breaking ROI and exponential growth.
AZE Creative GroupFreelance Graphic Designer
Dec. 2019California, United States•Cultivated and fortified client/designer relationships, driving seamless collaboration and heightened satisfaction.
• Spearheaded transformative rebranding for small businesses, sparking exponential growth and market revitalization.
• Crafted compelling graphics and content, amplifying client online presence and engagement.
• Empowered staff through dynamic social media training, ensuring impactful content creation and management.
• Orchestrated end-to-end website rebranding, leveraging vendor collaborations for transformative outcomes.
• Forged strategic vendor alliances, expanding service offerings and driving business growth.
• Fostered press partnerships to promote small businesses and attract new customers effectively.
• Delivered projects with unparalleled creativity and precision, consistently exceeding expectations.
• Managed diverse projects adeptly, meeting tight deadlines and elevating brand impact.
• Spearheaded innovative branding initiatives, tailoring strategies to drive remarkable results.
Mentis: Napa's Center for Mental Health ServicesMarketing and Events Coordinator
Sep. 2019 - Mar. 2020Napa, California, United States• Planning, coordinating, and producing the annual fundraising gala Blue Skies Ahead
• Planned and scheduled social media posts six months in advance using Hootsuite
• Posted to social media at least twice a week, following the marketing plan
• Coordinated all details of events, venue, and guest experiences
• Attended committee meetings related to the gala and published notes as needed
• Coordinated auction lot solicitation, acknowledgment, advertising, and display
• Coordinated all winery hosts, and winery reception hosts
• Coordinated with the Development Director guests/sponsors and supporters attending the event
Flexcube Digital Marketing Coordinator
Mar. 2019 - Sep. 2019Fairfield, CA• Implemented social media accounts (Instagram, Twitter, LinkedIn)
• Development and implementation of all print and digital marketing campaigns
• Organized trade shows deliverables and logistics
• Development of website content using Drupal
• Implementing and managing Mail-chimp EDM campaigns
• Analysis of data to support strategies and tactics
• Coordination of events and trade shows
• Production of sales support material for sales teams
• Capitalized on pay-per-click advertising in Google AdWords and Facebook Ads.
• Leveraged data from reports and real-time analytics to improve campaigns.
• Managed websites, mobile applications and social networking landing pages.
• Developed creative content and promotional materials based on specific brand or campaign requirements.
• Customized digital marketing strategies for different implementation strategies and ad programs.
• Used data and analytics to enhance lead generation campaigns and improve quality of leads generated.
• Managed social media channels and content on Facebook, Twitter, YouTube and blogs.
• Optimized content for SEO search engines and lead generation and calculated results.
Keller Williams Realty, Inc.Real Estate Agent
Oct. 2018 - Feb. 2019Vacaville, CA•Empowered buyers with comprehensive knowledge of options and upgrades, guiding
confident decisions.
• Streamlined communication with design centers, ensuring seamless collaboration and satisfaction.
• Elevated model home presentations, captivating buyers and expediting decision-making.
• Engaged and qualified buyers with precision, providing tailored support for their homeownership journey.
• Showcased homes effectively, articulating features and benefits to drive sales.
• Contributed to the success of projects like Village Oaks and Mosaic Homes, fueling growth.
• Generated 100 leads daily, driving robust sales pipelines and revenue growth.
• Hosted impactful events and open houses, fostering valuable connections with buyers.
• Demonstrated unwavering commitment to client success, aiding buyers and sellers alike.
High End UniformsMarketing Coordinator / Graphic Designer
May. 2015 - Apr. 2018• Designed collateral in both print and electronic mediums, covering a wide range of materials such as brochures, fact sheets, newsletters, posters, letters, leadership messages, reports, infographics, executive presentations, logos, websites, and social media posts. • Spearheaded dynamic marketing strategies, driving remarkable brand growth and market dominance.
• Transformed the product catalog through strategic rebranding, boosting engagement and sales.
• Crafted captivating artwork and materials for trade shows, elevating brand visibility and attracting new clientele.
• Enhanced online presence through meticulous website photo editing, boosting engagement and conversions.
• Innovated the inaugural holiday gift guide, fostering loyalty and setting industry standards.
• Earned recognition with published edits in Board Room Magazine, solidifying brand authority.
• Deployed impactful web banners, driving significant website traffic and expanding brand reach.
• Developed product sketches and tech packs, streamlining production and ensuring quality.
• Upheld website image standards, enhancing brand identity and user engagement.
• Standardized photo shoot processes, ensuring seamless content creation.
• Crafted line sheets for new products, fueling sales efforts.
• Led logo and brand refresh, revitalizing identity and reinforcing market leadership.
• Managed customer, vendor, and project data efficiently, enhancing workflow.
• Amplified brand presence through strategic digital and print campaigns, yielding high ROI.
• Designed compelling brochures and flyers, driving brand recognition and sales at events.
FASTSIGNS®Visual Communicatioins Specialist
Aug. 2014 - May. 2015American Canyon, CA• Empowered clients with groundbreaking marketing insights and premium print design solutions, reshaping market landscapes and driving brand triumph.
• Transformed client visions into captivating marketing materials, sparking unparalleled audience engagement and brand loyalty.
• Produced proofs and print-ready images, elevating brand presentations to unprecedented levels of sophistication.
• Orchestrated seamless collaborations with top-tier vendors, delivering awe-inspiring graphic projects that dominate markets.
• Led client interactions as the pivotal first point of contact, delivering bespoke solutions that redefine brand success.
• Guided customers through strategic advertising choices, igniting explosive brand growth and market dominance.
• Delivered graphics proofs with lightning speed and unwavering accuracy, propelling projects forward with unmatched
efficiency.
• Ensured flawless installations and meticulous attention to detail, cementing a brand reputation as synonymous with perfection.
• Expertly managed large orders within tight deadlines, showcasing dedication to excellence and delivering game-changing results.
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