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Work Background
CandourSenior Digital PR Specialist
Apr. 2024Norwich, England, United Kingdom
CandourDigital PR Specialist
Jul. 2023 - Apr. 2024Norwich, England, United Kingdom
Gravity GlobalDigital PR Executive
Mar. 2022 - Jun. 2023Norwich, England, United Kingdom
Sustainable Business MagazineMarketing Lead
Sep. 2021 - Jan. 2022Norwich, England, United Kingdom-Solely responsible for digital marketing efforts, significantly improving brand awareness and engagement across social media and online platforms
-Devised successful marketing strategies which led to new partnerships
-Implemented a variety of data management systems which have become the new standard for the company
-Created a new outreach strategy for the sales dept using email automation/Mailchimp
ZERO MagazineEditorial Researcher
Mar. 2021 - Sep. 2021Norwich, England, United Kingdom- Developed a new sustainability platform addressing a gap in the market
- Led editorial outreach, achieving the department's highest successful response and acquisition rate
- Devised a social media strategy, overseeing the social media team
- Managed the entire PR product process from obtaining samples through to editorial, securing collaborations with leading brands
Sustainable Business MagazineBusiness Development Executive / Marketing Lead
Mar. 2021 - Sep. 2021
Nunude LTDMarketing & PR Intern
Jul. 2020 - Sep. 2020United KingdomFull time internship involving several roles and responsibilities - Management of social media platforms (Instagram, Facebook & Twitter leading to sole management of Twitter, Facebook and Instagram stories)
- Social media and marketing strategy
- Designing, implementing and managing email marketing including 3 newsletters a week. Software knowledge includes Stripo, Mailchimp, Omnisend and Klaviyo
- Setting up workflows using Klaviyo and Omnisend
- Content, graphic and video creation using Adobe Photoshop and Illustrator
- Copywriting and editing
- PR and influencer outreach and management
- Brand collaboration management and liasion
- Taking business meetings and calls on behalf of the company
- Community management across social platforms
- Shopify and ecommerce responsibilities
- Running the brand blog
- Aiding and liaising on design and buying
WilkoCustomer Service Assistant
Apr. 2018 - Mar. 2020Norwich, United KingdomTwo roles – Floor Staff [worked to layout, handled deliveries, organised store] and Cashier [managed money, lottery and queues]. Customer service – in-person and phoneline. Trained and supported new team members.
Primark Stores LimitedTrainee Buyer
Jun. 2017 - Sep. 2017Reading, United KingdomTrainee Childrenswear Buyer - Boys Jersey Responsibilities Include:
Raising and amending orders, carrying out and giving feedback on fits, managing the critical path for all suppliers, liaising with suppliers via email and VC, advising approvals throughout product development, filing and managing samples, pulling product and creating packs for meetings.
Roys of WroxhamBuying Work Experience
Jan. 2017 - Jan. 2017WroxhamWeeks work experience in the fashion department at Roys Forge House department store. Responsibilities Include:
Completing administrative duties for the buying team and working on the shop floor; merchandising, restocking and tagging stock.
John LewisVisual Merchandising Work Experience
May. 2016 - May. 2016Nottingham, United KingdomDesigned, pitched and implemented SS16 Womenswear window for John Lewis Nottingham. Responsibilities Include:
Virtually designing the display using Adobe Photoshop, pitching idea to John Lewis directors, sourcing suppliers, building display pieces, working as a team to product pick for window, dressing mannequins and plinths.
The MercerieTextile Assistant
Sep. 2014 - Jun. 2015Norwich, United KingdomWeekly work experience at knit and textile business. Responsibilities Include:
Working independently to organise the workroom, preparing and packaging customer orders, calculating inventory levels, assisting with practical work, taking photographs for website and editing using Adobe Photoshop.
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