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Work Background
Supplemental Health CareSenior Graphic Designer
Mar. 2018Greater Atlanta AreaCo-lead the creative development and production of marketing and brand communications materials that promote SHC; contribute to positive growth and create brand identity; update existing marketing collateral and develop new designs for sales sheets, brochures, email marketing, social media, infographics, web pages and both print and digital advertisements. ■ Design and execute a variety of corporate marketing materials in both print and digital formats including event signage, stationery design, website development, video creation and social media.
■ Give design and brand direction to outside content vendors, including video production companies and web developers, along with the Marketing Communications Director.
■ Develop and maintain a cohesive visual identity and brand; manage and maintain branding and style standards including font, image, content, and logo usage.
■ Collaborated with developers for site redesign; designed and developed landing pages resulting in increased site visits from 16,353 a month to average of 46,026 visitors a month.
City of AtlantaSenior Graphic Arts Specialist
Feb. 2017 - Mar. 2018Greater Atlanta Area■ Implemented and facilitated workshops for new technologies including the Hightail project management program.
■ Designed logo, branding, and marketing collateral for the new Clean Plus city beautification program.
■ Built the design components of the Communications Team from start to finish.
■ Spearheaded multiple design campaigns for the Keep Atlanta Beautiful Commission including the “Think Green!” PowerPoint presentation, flyers, direct mail pieces, t-shirt design, and stationery design.
■ Designed high- impact promotional collateral for the Atlanta Streetcar; developed magazine ads, rack cards, and brochures.
■ Develop and maintain a cohesive visual identity and brand; manage and maintain branding and style standards including font, image, content, and logo usage.
■ Lead HTML email marketing campaigns utilizing MailChimp for internal and external newsletter and announcements.
Points of LightSenior Creative Designer
May. 2014 - Nov. 2016Atlanta, GA■ Spearheaded branding and execution of 2015 and 2016 ServiceUnites Conference materials including solo development of event logo and branding, successful design and production of over 300 pieces of signage, stationery and digital graphics.
■ Oversaw concept, layout and design of print collateral for Points of Light and its enterprises, including design and development of digital and interactive media for websites and social media and HTML-based emails. Managed UI/UX front-end design.
■ Defined and applied consistent organizational styling and branding, while partnering with internal clients to define project requirements and ensure timely delivery.
Network Communications, Inc.Junior Graphic Designer
Sep. 2013 - May. 2014Norcross, GA■ Design page advertisements and layout for Apartment Finder magazine
■ Design promotional pieces such as brochures, marketing cards, direct mailers, rack cards etc. for
clients
■ Design corporate identity pieces and branding for clients including logo design, stationery and promotional pieces
■ Maintaining accurate billing records
■ Minor UI/UX design for website
The Drawing Tree LLCOwner/ Creative Director
Jan. 2009■ UI/UX website designer and developer for several websites.
■ Responsible for creating logos and corporate identity pieces and branding for several upstart companies, organizations and brands.
■ Served as the Art Director for the documentary “Man-Up” which included designing and branding all marketing and promotional pieces for the film (website, DVD materials, playbills etc.) Highlights: Lead designer for Issa Rae Productions (Los Angeles based film and media production company owned by Issa Rae, star of HBO series, “Insecure”). Accomplishments include design of logo, branding, marketing materials and several successfully sold Pitch Decks for film production. Clients: Issa Rae, Proforma Marketing AMG, Green Acres Middle School (Birmingham, AL), Downey & Cleveland Attorney’s at Law, Joe Courtney (NBA) Success Academy, BACnet International, Velox Integration, Momentum Life Church, War Eagle Society (Auburn University), BML Transportation Services, Ignite Change (New York), Safe Kids of Georgia
Montgomery AdvertiserDigital Producer, Designer II
Nov. 2007 - Dec. 2013■ Manage “Go Play” website and social media interaction, promotion and brand on Facebook and Twitter
■ Interview local entertainers for “Go Play” content as well as shoot video for digital content of site
■ Design publications, special sections and other news and editorial packages, logos, information graphics and illustrations to visually communicate news stories
■ Contribute to the development, planning, designing and execution of several multimedia projects
■ Responsible for researching, writing and editing basic copy for graphics
■ As lead designer I collaborate with reporters, digital producers, photographers and copy editors regularly Highlights: Led the redesign of the entertainment weekly publication, “Go!” including re-branding the print publication as “Go Play”, updating the logo, masthead and cover as well as redesigning the website www.goplayalabama.com. Successful redesign of Montgomery Bus Boycott website www.montgomeryboycott.com
World Changers Church InternationalGraphic Designer
Jul. 2006 - Nov. 2007Greater Atlanta Area■ Designed promotion pieces for various ministerial projects
■ Served as Art Director for several marketing campaigns for print and web ■ Designed direct mail pieces, postcards, flyers, posters, ads, program schedules and signage for conventions and tours, and created product and package design
■ Created logos and developed corporate branding
The Marietta DailyGraphic Design Editor
Jan. 2005 - Jul. 2006Greater Atlanta Area■ Created logos, information graphics, illustrations and photo illustrations to visually communicate stories
■ Updated, revised and managed existing daily graphics
■ Produced page layout and design of special sections and front cover stories
The Montgomery AdvertiserGraphic Designer
Mar. 2003 - Dec. 2004■ Created logos, information graphics, photo illustrations, special publications and worked as an illustrator
■ Worked within a team of designers to produce special projects
Supplemental Health Care
Greater Atlanta Area
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