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Work Background
Judson DesignAccount Director
Jun. 2021Houston, TXJudson Design Associates is a Houston-based graphic design firm. From print and digital media to comprehensive branding programs, we are experienced in the design, organization and management of complex projects.
Judson DesignAccount Executive
Jun. 2014 - May. 2021Houston, TX
Liquidity ServicesMarketing Specialist
Sep. 2013 - Jun. 2014Houston, TX- Managed worldwide buyer acquisition for an energy surplus marketplace website. - Created and executed marketing strategy by coordinating advertisements with vendors and third parties. - Maintained buyer retention program through email marketing, extensive buyer behavior analysis, and social media.
uShip.comSr. Associate, Product & Email
Aug. 2012 - Sep. 2013Austin, TXuShip is an online shipping marketplace that connects people with customer-reviewed transport companies that can move hard-to-ship items. - Product manager for all SEM products and transactional emails
- Manages product backlog and writes user stories for design and development
- Works within the Agile process on Atlassian's JIRA - Basic SQL scripting, HTML and quality assurance
- Plans email campaigns to drive early adoption in emerging markets and customer retention stateside.
- Writes HTML for all email templates in responsive design
- Determining statistical success for email marketing campaigns
- Develops and writes transactional emails for uShip
uShip.comEmail Marketing Associate
Aug. 2011 - Aug. 2012Austin, Texas AreaEmail marketing campaigns from conception to send in the US and emerging markets. Writes HTML for all email templates in responsive design. Determining statistical success for email marketing campaigns. Develops and writes transactional emails for uShip.
uShip.comMarketing Contractor
Mar. 2011 - Aug. 2011Austin, Texas AreauShip is an online shipping marketplace that connects people with customer-reviewed transport companies that can move hard-to-ship items.
Direct EventsCreative Coordinator
May. 2010 - Mar. 2011Austin, TX- Design all marketing collateral consistent with the organization’s brand including advertising, promotional documents, and graphic standards using the Adobe Suite
- Coordinate with media outlets to secure promotions for events
- Create and send email blasts in HTML to the Backyard e-newsletter subscribers
- Maintain and update the Direct Events website using Adobe Dreamweaver
- Act as IT consultant, doing server maintenance and network configuration
St. Edward's UniversityMarketing Intern
Aug. 2009 - Aug. 2010Austin, TX- Create and maintain the University Facebook page. - Manage and document media coverage of the university.
- Plan and implement marketing plans consistent with the university message. - Conduct research and competitive analysis.
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