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Network Power<100 people
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Business Owner
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Engineer
Geos
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India
Work Background
SUNKSSDDirector of Marketing Operations
Jan. 2024United Arab Emirates
The Grand FactoryEvent Manager
Mar. 2018 - Jan. 2024Beirut District, Lebanon
MoodLab - Hospitality Development and ManagementMarketing Manager
Mar. 2017 - Oct. 2017LebanonBrands worked on: Smoking Bun, GardenState, KED, AR_KA, The Crashers
• Envisioned and materialized event concepts suitable for each brand, targeting varying demographics and with different objectives • Developed and strengthened all marketing communication strategies for the portfolio’s brands through efficient management of the marketing team • Built objectives and strategic business plans for the Marketing Department in alignment with the board of directors
• Calculated Marketing Department budget, designing yearly breakdown for each brand
• Enhanced the existing work flow processes between departments by creating procedures to ensure efficiency of time and resources
The Grand FactoryProduction Manager
Nov. 2016 - Dec. 2016LebanonFreelance work with The Grand Factory. • Flawless coordination with the creative & logistic teams, setting plans of action and successfully executing creative event concepts
• Managed the seamless production of two of the largest seasonal events (Christmas 1,500 pax & New Years 1,800 pax)
Beirut Marathon AssociationCommunication Executive
Nov. 2014 - Nov. 2016• Supervised editorial and creative direction, design, production and distribution of all organization publications • Directed the Community Manager in handling all social media platforms and the company website and blog
• Responsible for all media bookings & media relations including coordinating with TV and Radio for live coverage (LBC, Future, Al Jadeed, Sawt Libnen)
• Managed all TVC and video productions, conceived storyboards, oversaw directors and supervised editing for campaigns
• Lead corporate events and campaign activations Provisional Head of Marketing & Communication Department • Directed all marketing and communication tasks from May to August 2016 including creative campaign development and corporate strategies
Mix FM LebanonMarketing, Radio & Events Coordinator
Dec. 2008 - Aug. 2014Beirut, LebanonMarketing Associate
• Launched Mix FM’s Facebook ‘09 & Instagram page ‘13, resulting in 250k & 10k organic followers, respectively, by ’14 • Developed sponsorship proposals for all projects/events, and subsequently managed the execution of all contract terms
• Designed and developed promotional items successfully increasing brand awareness and attracting advertisers (Winston, Redbull, Reebok)
• Planned and executed all BTL promotions for Mix FM events Radio Media Planner & Roadshow Manager
• Worked with multinational agencies such as JWT, OMD, Leo Burnett, on the creation and execution of radio media plans helping build their clients’ marketing campaigns (Reebok TurboJet, Lipton Ice Tea, Pepsi, Puma)
• Responsible for execution of all sponsored roadshows by managing the roadshow team on the ground (Le Mall “Are You In?”, Beirut Marathon Race Day (‘09-‘13), Samsung, GS) Events & Production Manager • Designed Mix FM’s first ever production schedule, successfully utilized in their first ever multi artist event, setting the standard for future events
• Produced and managed over 250 80’s Nights, 18+ concerts, 12+ large scale DJ events, 30+ club nights and 4 NYE events.
• Created custom party themes, modeled plans of action and executed them placing Mix FM as one of the leading event organizers in the country
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