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Work Background
Park Place TechnologiesManager, Global Branding & Design
Oct. 2021 - Apr. 2025Cleveland, Ohio, United States
HinkleyMarketing Services Manager
Jul. 2020 - Jul. 2021Cleveland, Ohio, United States- Provided leadership, support and inspiration to Hinkley’s multi-functional design team with the goal of concepting and delivering great work that is on strategy, on time and within budget
- Managed the entire production process including scoping, kickoff, concepting, internal reviews, execution, production and delivery
- Coached and led three direct reports by sharing knowledge, mentoring, providing timely feedback and motivating team towards focused results
- Managed the planning and creation of product catalogs, print and digital advertising, social media visuals, email marketing, sales support, inner-office communication, product packaging and identification, trade show preparation and more
- Maintained cross-departmental communication to ensure alignment and status of company goals
Ferguson EnterprisesGraphic Designer
Jun. 2015 - Jul. 2020- Lead the design and evolution of 21 proprietary brands, establishing templates for use by all designers and vendors
- Established and enforced new brands' names, logos, and style guidelines and worked with outside teams to update branding and establish complete guidelines of acquired companies
- Created new opportunities and resources for remote associates for a more inclusive team
- As lead catalog designer, designed and produced more than 20 national catalogs, both manually and with automation software, from 20 to 1130 pages, allowing catalog production to be brought in house
- Created a wide array of collateral, including: logos, ads, banners, flyers, wayfinding systems, spec sheets, packaging, marketing plans, marketing campaigns, and emails
- Developed style guides and SOPs for brands and catalogs; trained associates on InDesign, proofing processes, and catalog production
- Attended press checks to ensure quality of print materials
- Implemented new department communication with Microsoft Sway and Microsoft Forms, increasing visibility of department and company initiatives, processes, and updates
US NavyMass Communication Specialist
Dec. 2011 - Jun. 2015- Supervised and trained more than 30 sailors, leading to increased efficiency and productivity department-wide and assisting in sailors’career advancements and qualifications.
- Designed and produced more than 350 command-wide graphics and products, more than 300 daily newspapers, and provided event coverage, leading to Navy-wide recognition as Outstanding Designer. - Conceptualized and produced high-quality products for both international and high-visibility Navy events.
- Enhanced the department and ship’s reputation by developing and implementing a new line of products for the Distinguished Visitor program.
Freelance Graphic DesignFreelance Designer
May. 2011 - Dec. 2011North Royalton, OH- Collaborated with a website coding designer, providing the aesthetic designs of five companies’ webpages.
- Bolstered two companies’ marketing materials by providing high-quality product photography.
- Enhanced companies’ graphics using digital imaging techniques.
- Designed business cards and essential graphics for professionals.
The University of AkronDesigner
May. 2010 - May. 2011- Designed print materials for distribution to more than 20,000 current and prospective university students and alumni.
- Redesigned products and materials for the university’s new identity. - Performed quality inspections and completed pre-flighting and packaging for design documents prior to design and materials release.
- Conceptualized logo, product, and large-format signage designs for a new building on the university campus.
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