AFDAGroup New Business Manager
Mar. 2020 - Jul. 2024City of Johannesburg, Gauteng, South Africa- Developing and implementing a comprehensive marketing strategy to drive business growth.
- Tracking and analysing key performance indicators to monitor the efficacy of the marketing strategy and adjust if/where needed.
- Overseeing multi-regional team members and ensuring timely completion of all tasks.
- Planning and executing pivotal marketing initiatives, including Open Days and Career Expo presentations at feeder schools.
- Ability to work effectively under pressure to meet new student enrolment targets, creating a streamlined system to achieve daily, weekly, and monthly goals.
- Demonstrating high integrity and a strong work ethic.
- Exhibiting strong administrative skills for managing workflows and prioritizing multiple deliverables.
- Utilising excellent interpersonal skills as a brand ambassador, engaging with prospective students and parents.
- Collaborating closely with Recruitment and Advertising & Branding teams to ensure cohesive institutional communication with prospective students.
- Ensuring factual accuracy and up-to-date information in all copy used by the Recruitment and Advertising & Branding teams.
- Conducting thorough review and editing of social media content to ensure grammatical accuracy and platform-specific effectiveness.