Melissa Glynn Photography, LLCOwner + Photographer
May. 2007 - May. 2025United States, Austin-Successfully launched and operated photography business serving Austin, TX and other destinations in the US and abroad.
-Managed all consumer-facing digital marketing efforts through channels including Instagram, Facebook, blog, email, etc.
-Maintained back-end functionality of Squarespace platform for website and blog including design, image selection, and analytics analysis.
-Hired and directed a team of photographers and vendors during large events, productions and styled photo shoots.
-Built a loyal client base and provided all elements of customer service for clientele while also sustaining positive working relationships with a network of local vendors leading to cross-marketing, increasing sales and referrals.
-Achieved 80% client retention rate for portrait bookings over the past five years.
-Created, retouched, organized and archived photographs for clients, designed layouts for albums, converted and resized photos for large print products.
-Organized and cataloged over one million digital images