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Work Background
Smashing AppConsultant
Jun. 2024 - Mar. 2025Curating articles, podcasts, and reactions from social media and other digital media on the Smashing app daily by adding and voting on what content is most worthwhile.
Ad Fontes MediaDirector of Research & Ratings
Mar. 2023 - Jan. 2024Manage a team of 3 analyst managers who oversaw 60 analysts working approximately 85 shifts, 7 days a week to rate on average 600 pieces of content a week Streamlined onboarding for 30 analysts, improved retention & performance by reviewing resumes, conducting interviews, & establishing Google training site. Initiated 'Social Media' rating project by defining objectives, scope, and deliverables, ensuring alignment with organizational goals and internal and external stakeholders needs Partner with the analysis/operations team to improve sample size, inter-rater reliability, intra-rater reliability, and content selection increasing analyst efficacy
Real Engagement And Loyalty (REAL)APA Media Psychology Residency
Nov. 2022 - Mar. 2023RemoteResponsible for developing AI training sets based on humanistic principles and helping to monitor individual and cultural bias within international teams. Identifying patterns of emotional connection between ads and scenes in connected TV.
Ad Fontes MediaCommunications & Social Media Director
May. 2022 - Mar. 2023RemoteGrew social media presence by 23% on Facebook and 1100% on Instagram within 9 months, while also establishing a presence on Pinterest and Threads. Reduced time spent on design process by 260 hours annually through cross-functional collaboration and implementation of a content editorial calendar. Led cross-channel (social media, email and web) content strategy to enhance user experience, resulting in 25% increase in engagement
Ad Fontes MediaMedia Analyst & Team Operations
Oct. 2020 - May. 2022RemoteCollaborated across multi-functional team's across the political spectrum to rate various mediums for their reliability and bias (podcasts, TV, websites, etc.) Transformed the analyst experience in 6 months with an Intranet site, creating a baseline information architecture for daily tools, FAQs, policies, and resources. Organized and facilitated knowledge-sharing workshops, best practices, enhancing team'skills and managing internal newsletters
Career Training Concepts, Inc.Contract Analyst
Aug. 2020 - Apr. 2021Fort Belvoir, Virginia, United StatesAcquisition support in research, business process improvement, policy development, federal government project management, federal statutes and regulations, and contract management
Community BrandsOperations & Training Specialist
Mar. 2018 - Nov. 2019RemoteBoosted efficiency and profits by rolling out and managing new LMS for 283 sales team members, leading to streamlined cross-selling and integration of multiple brands
SeekHealingVP Brand Management and Research
Jan. 2017 - Mar. 2018Mid-AtlanticAchieved a 283% increase on Facebook and 2000% on Twitter by successfully executing a results-driven social media strategy.
RAND CorporationProgram Specialist
Dec. 2016 - Dec. 2017Arlington, VATracked and managed DHS security fitness for 200 employees aligned with operational needs & leadership, streamlining processes & improving efficiency.
USPTOContract Specialist
Mar. 2011 - Jul. 2013Alexandria, VAStreamlined HR service contract worth $50M for USPTO HR office, managing proposal questions and selection process flawlessly.
U.S. Department of Defense (DoD), National Capital Region Contracting Command (NCRCC)Contract Specialist
Jun. 2007 - Mar. 2011Alexandria, VAEstablished and administered the Microsoft Enterprise Agreement (MS ELA) valued at $622M over in support of the Army's 800K employees worldwide and received a commendation for duties performed
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