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Work Background
Founder & Principal Consultant
NovaNexus ConsultingFounder & Principal Consultant
Apr. 2024Greater Seattle AreaI’m the Founder & Principal Consultant at NovaNexus Consulting, where we help companies navigate complex digital transformation journeys with confidence and clarity. We specialize in Industry 4.0, Industrial IoT, AI/ML, advanced analytics, and Manufacturing Execution Systems (MES)—bringing together technical fluency and business insight to drive real, measurable outcomes. At NovaNexus, we start with the end in mind—reverse-engineering transformation efforts to ensure alignment between strategy, technology, and execution. Whether you're modernizing your operations, integrating intelligent systems, or launching a new solution, we help you move with purpose and precision. We also work with startup and growth-stage software companies—defining go-to-market strategies, identifying target customers, enabling prospecting, and accelerating early-stage sales. We help turn breakthrough ideas into scalable, commercial success. 🔧 Core Services at NovaNexus Consulting: • Digital strategy & technology road mapping • AI/ML use case development & implementation • MES evaluation, selection & rollout • Financial Planning and Analysis (FP&A) solutions • Business process optimization • Change management & adoption planning • Data architecture & integration • Marketing content (white papers, brochures, case studies) • Event planning (expos, client launches, internal rollouts) Whether you’re scaling a product, digitizing your plant, or launching a next-gen platform, NovaNexus Consulting is your partner in turning innovation into impact.
Strategic Sales Executive
CrossnoKayeStrategic Sales Executive
Apr. 2024 - Sep. 2024Santa Barbara, California, United StatesCrossnoKaye is a California startup that aims to optimize energy usage in Cold Storage and Food Processing facilities by offering an AI automated control solution that not only enhances efficiency but also significantly cuts costs.
Regional Sales Manager - NAM
MarelRegional Sales Manager - NAM
Sep. 2022 - Apr. 2024Greater Seattle AreaMarel is a multinational food processing company headquartered in Garðabær, Iceland. Marel specializes in manufacturing equipment, systems, and software for the poultry, meat, and fish processing industries. With approximately 8,000 employees across 30 countries, Marel provides innovative and sustainable solutions to enhance efficiency and quality in food production.
Regional Sales Manager - AU & NZ
MarelRegional Sales Manager - AU & NZ
Mar. 2022 - Aug. 2022Sunshine Coast, Queensland, Australia
Software Sales Executive - NAM
MarelSoftware Sales Executive - NAM
Jan. 2021 - Mar. 2022Greater Seattle Area
Founder & Managing Consultant
NovaNexus ConsultingFounder & Managing Consultant
Jan. 2019 - Jan. 2021United StatesIndependent management consultant focused on helping organizations with Digital Transformation, IIoT/Industry 4.0 or MES/MOM ambitions build a suitable and sustainable strategy to achieve their goals within their time and budget limitations.
Industry Solutions Manager - SEAPAC
Giesecke+Devrient Mobile SecurityIndustry Solutions Manager - SEAPAC
May. 2018 - Jan. 2019Melbourne, AustraliaG+D Mobile Security is a global cyber security technology company with products and solutions used by commercial banks, mobile network operators and mobile device manufacturers to secure communication and device-to-device interaction. I was tasked with taking G+D’s Cyber Security solutions to the Industrial sector with specific focus on Manufacturing, CPG, Food & Beverage, Mining, Metals and Oil & Gas.
Business Manager - Information Solutions & Process Business
Rockwell AutomationBusiness Manager - Information Solutions & Process Business
May. 2016 - May. 2018Melbourne, AustraliaRockwell Automation is a global provider of industrial automation and information technology. I was responsible for the aggressive growth and execution strategy of Rockwell Automation's Information Solutions & Process Business into the Mining, Metals, Oil & Gas and Manufacturing industries in SEAPAC.
Global Account Manager - Oil, Gas and Chemical Solutions.
Bentley SystemsGlobal Account Manager - Oil, Gas and Chemical Solutions.
Jun. 2014 - May. 2016Brisbane, AustraliaBentley Systems is a global leader dedicated to providing architects, engineers, constructors, and owner-operators with comprehensive cloud-based architecture and engineering software solutions for sustaining infrastructure. I managed part of Shell Oil (previously British Gas) globally including all global oil, gas and chemical EPCM’s in APAC.
Advanced Solutions Executive - SEAPAC
Invensys - Acquired by Schneider ElectricAdvanced Solutions Executive - SEAPAC
Jan. 2010 - Jun. 2014AustraliaInvensys Operations Management was a leading provider of industrial automation and information software solutions and services. I was tasked to implement and manage the Business Development, Sales and Go-To-Market strategy for aggressive growth of the Advanced Solutions portfolio into the Mining, Metals, Oil & Gas and Manufacturing industries. Invensys is now part of AVEVA.
Business Manager: Rockwell Software (Middle East and Africa)
Rockwell AutomationBusiness Manager: Rockwell Software (Middle East and Africa)
Mar. 2006 - Nov. 2009Johannesburg Metropolitan Area
Country Sales Manager and MES Director
Schneider ElectricCountry Sales Manager and MES Director
Jan. 2004 - Mar. 2006Sub-Saharan Africa
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