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Work Background
Head of Operations -  Product Marketing Manager
Durar GroupHead of Operations - Product Marketing Manager
Nov. 2023Dubai, United Arab Emirates🔹 Operational Leadership – Managing business operations, streamlining workflows, and ensuring optimal performance for sustainable growth. 🔹 Product Marketing Strategy – Crafting and executing go-to-market plans, positioning products effectively, and aligning marketing efforts with business objectives. 🔹 Development Team Leadership – Overseeing the development team to ensure seamless product enhancements, feature implementations, and technology-driven solutions. 🔹 Market Research & Insights – Analyzing industry trends, customer behavior, and competitor strategies to inform product development and marketing. 🔹 Cross-Functional Collaboration – Bridging operations, marketing, sales, and tech teams to ensure cohesive execution and innovation. 🔹 Performance & Growth Optimization – Leveraging data-driven insights to refine marketing campaigns, enhance user experience, and maximize ROI. With expertise in operations, marketing, and technology, I drive business expansion and product innovation while ensuring a seamless experience for customers and stakeholders.
Head of Talent Support and Marketing
Mixfame.comHead of Talent Support and Marketing
May. 2022 - Nov. 2023Dubai, United Arab Emirates🔹 Identifying, Qualifying & Engaging Talent – Managing a vast talent database of 200,000+ professionals, ensuring continuous engagement and growth. 🔹 Talent Support Excellence – Delivering top-tier talent support, consistently achieving an NPS of 8.5+ through streamlined assistance and communication. 🔹 Revenue Growth & Membership Expansion – Driving paid premium memberships and database growth by implementing efficient workflows and add-on services, maintaining an increase of 10K MRR/monthly. 🔹 Subscription & Payment Issue Resolution – Collaborating back-to-back with the development team to troubleshoot and resolve payment failures, subscription issues, and system errors efficiently. 🔹 Churn Reduction & Win-Back Strategies – Designing and executing win-back campaigns and action plans, ensuring a churn rate below 8%. 🔹 Social Media Management & Organic Growth – Overseeing daily content creation and design across platforms, leading to an organic user growth of 10K followers on Instagram. 🔹 Paid Marketing & Performance Tracking – Planning, launching, and analyzing paid online campaigns across multiple social media platforms, ensuring data-driven optimization and maximum ROI. 🔹 Software Product Maintenance & Development Collaboration – Working closely with developers to enhance and maintain software performance, ensuring seamless user experience and product reliability.
Social Media and Customer service specialist
Central PadelSocial Media and Customer service specialist
May. 2021 - Apr. 2022Dubai, United Arab EmiratesSOCIAL MEDIA MANAGEMENT 🔹 Oversee daily social media activities across all platforms, ensuring consistent engagement and brand presence. 🔹 Create, curate, and publish high-quality photo, video, and podcast content tailored to the target audience. 🔹 Develop and execute a monthly content calendar aligned with the brand’s communication strategy. 🔹 Maintain brand consistency and a strong reputation across all social media channels. CUSTOMER SERVICE 🔹 Build and maintain strong relationships with both new and existing customers. 🔹 Assist customers with bookings, facility guidance, and mobile app navigation for a seamless experience. 🔹 Handle daily customer queries and follow-ups via email, WhatsApp, and social media platforms, ensuring prompt and professional responses. SALES 🔹 Uphold exceptional club conditions and visual merchandising to the highest standards. 🔹 Ensure accurate stock management, including issuing purchase orders and receiving inventory. 🔹 Stay updated on latest product and service offerings, understanding all features and benefits. 🔹 Oversee point-of-sale processes, consistently achieving sales targets and KPIs. 🔹 Generate detailed daily, weekly, and monthly sales reports for performance tracking and strategic planning.

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Product Marketing Expertise
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