NelogicaEducational Projects Manager
Mar. 2022 - Apr. 2024Led product vision, content creation, team management, and strategic planning for HUB3, a financial education app developed in partnership with B3. - High-scale content production: 500+ assets/month (videos, texts, podcasts, infographics).
- User growth & engagement: Expansion of registered users, high download rates, and 4.7-star rating.
- Strategic partnerships: Integrated content creators to enhance educational reach.
- Creative team management: Led audiovisual teams aligned with marketing and growth strategies.
- Advanced planning: Developed a 6-month content strategy, optimizing daily production.
- AI-driven content: Automated and personalized videos, texts, and graphics for efficiency. Focused on innovation, educational impact, and digital expansion.