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Work Background
Thomson ReutersWebsite Coordinator
May. 2023Carrollton, Texas, United States
SurePrep LLCWeb Content Coordinator
Jul. 2021Irvine, California, United StatesManaging their WordPress sites. Creating SEO research for keyword-oriented blog posts and other content. Developing surepreptransform.com and taxcaddy.com as new website builds using Divi WordPress theme.
Updating content and optimizing impact of website assets.
GoVyrl, Inc.Social Media and Content Manager
May. 2019 - Mar. 2021Irvine, CACreating marketing content, blog posts, email marketing, drip campaigns, and conversion funnels for Carro, GoVyrl's flagship Shopify app.
MantraBandMarketing Manager
Feb. 2019 - May. 2019Dana Point, CA-Work closely with Email and Advertising agencies to accomplish monthly, quarterly, yearly engagement and revenue goals
- Manage social media team, including a Community Coordinator and Photographer
- Oversee marketing budget
- Review and approve social media calendar and content/captions
- Relaunch and manage Google Ads with assistance of outside agency
- Analyze and optimize website traffic and conversion - work with web developer to make improvements to reach incremental revenue goals
- Launch and manage online and direct marketing campaigns for wholesale and retail across email, social, and other platforms
- Plan and execute monthly online and direct marketing campaigns for promotions across all channels (email, social, paid social, Google ads, browser push, text, influencer, ambassador)
- Hire and manage new marketing team members and interns as needed.
Charisma Brands LLCDigital Marketing Manager
May. 2018 - Nov. 2018Orange County, California Area
GRACE COMMUNITY CHURCH OF SADDLEBACK VALLEYMarketing and Communications Director
Apr. 2018 - Mar. 2021Lake Forest, California
Stampington & CompanyShoppe Supervisor (E-Commerce Management)+ Affiliate Program Coordinator + Project Designer
May. 2016 - Apr. 2018Laguna Hills, CAWorking concurrently as Social Media Accounts Manager and Shoppe Supervisor.
- Purchasing inventory for The Shoppe at Somerset on stampington.com
- Creating and managing purchase orders
- Creating unique kits and gift bundles to capture current trends among the customer base
- Launched in-house brand and product line, Willow and Sage Botanicals (April 2017)
- Managing inventory in Mas90
- Maintaining vendor relations
- Creating art projects for The Studio's free tutorials and providing written content
- Writing product descriptions and content for web pages - Coordinating product and project photography
- Managing ShareASale Affiliate Network, growing affiliate program, putting together monthly newsletters, creating marketing campaigns to boost affiliate network performance
Stampington & CompanySocial Media Accounts Manager / Assistant Marketing Manager
Mar. 2015 - Apr. 2018Laguna Hills, CA- Writing blog content and creating instructional tutorials for Stampington.com
- Managing company profiles on Facebook, Instagram, Twitter, Google+, LinkedIn, Tumblr, and other platforms
- Creating advertisements on Facebook for sales and promotions
- Tracking the success of social media efforts through Google Analytics
- Scheduling posts through Hootsuite and Tailwind
- Writing blog posts and optimizing content on Somerset Place, the Official Blog of Stampington & Company
- Creating campaigns through Hubspot and tracking their performance
- Constructing email campaigns with Mailchimp to target customers and boost sales
- Preparing materials for Event Sponsorships
- Pitching for media exposure with titles such as Bella Grace and Willow and Sage
- Delegating tasks to the rest of the Stampington team
- Copy-editing all social media posts, blog posts, and product descriptions
Chapman UniversityWriting Center Tutor
Sep. 2014 - Dec. 2014Orange, CaliforniaCritiquing student work to fix grammar and spelling errors as well as strengthening the structure of the overall piece. Concentrating on:
-Research Techniques
-5-paragraph essays
-Spelling/Grammar
-Tone of Voice
-Strength of Argument
-Forming a Thesis Statement
Air and Water, IncWeb Content Manager (temp position)
Apr. 2014 - May. 2014Santa Ana, CaliforniaResponsible for retail website's audit of long form content, dealing with HVAC system topics from setup to maintenance. Producing blog content, formatting html, and coordinating images. Hiring and guiding freelance writing team to produce long form web content.
Michaels Stores, Inc.Cashier
Jun. 2013 - Apr. 2015Foothill Ranch, CACertified Knit and Crochet Instructor through the Craft Yarn Council;
Certified Jewelry Instructor through the Bead Design Academy
Certified Scrapbooking Instructor
Inkslinger at Biola UniversityEditor in Chief
Aug. 2012 - May. 2013La Mirada, CAAs Editor in Chief of Inkslinger, Biola's literary magazine, I was responsible for reading submissions, making edits, choosing pieces for publication, managing editors, scheduling meetings, corresponding with writers and readers, and overseeing design for the final publication.
Sawdust Art FestivalInformation Booth worker
Jan. 2010 - Dec. 2011 Selling tickets and accurately counting back change without the assistance of a register
Providing guest service, including managing lost and found, making announcements, and logging the paperwork for workers
Providing guests with information pertaining to the festival
Disneyland ResortStore Operations Hostess
Jan. 2009 - May. 2009 Received 5 Tops in Store Ops Awards for excellence in Guest Service and maintaining a positive, clean, and safe work environment
Received 6 Safe Acts Recognitions for practicing safe behaviors
Wore a pin trading lanyard as part of the Official Disney Pin Trading at the Disneyland Resort (a volunteer activity)
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