LINQ Ltd.Owner, Director & Chief Operating Officer
Oct. 2012 - Sep. 2015Wellington, New ZealandI co-founded Spatial.IQ in 2012 in response to some of the spatial consulting that was taking place across New Zealand. As an Independent operation, I was able to provide advice that was focused on outcomes rather than an inclination to push a specific project. I worked with many customers including Statistics New Zealand, LINZ, CERA, Hawkes Bay Regional Council, MPI, AsureQuality, GROW Wellington and Christchurch City Council delivering actionable spatial advice. During this time, LINQ was invented as a response to the lack of connection between data and business value. Working with the Spatial.IQ team we invented a language, methodology and tool to quickly capture this relationship and deliver insights which helped to value the information assets and how they enabled the business. To support the transition to a product company, Spatial.IQ became LINQ. The LINQ platform traces information flows into and through your organisation. It provides a visualisation of the value of this information in support of your business operations, increasing confidence, enabling improvement and mitigating risk. By measuring the efficiency and effectiveness of these supply chains, LINQ enables organisations to see the opportunity to implement evidence based change decisions which enable improvement and increase the value of this essential corporate asset and thereby increase the value of business outcomes which support the successful operation of the business. LINQ provides a simple language which Senior Leaders and members of the Executive can use to understand their IT ecosystem. The result of applying LINQ to your organisation is the delivery of strategic business insights which increase efficiency and effectiveness, reduce risk, enables conversations and simplifies decision making. LINQ enables everyone to communicate the strategic value of your spatial information to your business leaders.